UltraPixel Sensor: Let There be More Light
For years, a misconception among most consumers is that the higher the megapixel count, the better quality of images. Actually, the number of megapixels is only one of many factors that determine picture quality, with sensors and image processors each playing a critical role.
However, year after year manufacturers try to outdo each other with higher megapixels. How? By reducing the size of the pixels to cram more in, which often decreases image quality. That's because the smaller the pixel, the less light each one collects. This results in more visible noise and other defects in both still images and video.
The more light a digital camera can capture, the more information it can record, resulting in better pictures in more varied conditions and lighting environments.
HTC's approach is to offer larger pixels in the new sensor that can capture 300% more light than many of the 13 megapixel cameras on the market. Because larger pixels record more light and data, our photos display more shades and greater color accuracy.