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HTC ONE NAMED “BEST EUROPEAN ADVANCED SMARTPHONE 2013 – 2014”

Robert European Imaging and Sound Association (EISA) hails HTC’s flagship as the One to beat

Taipei, Taiwan, Aug. 16, 2013 – HTC, a global leader in mobile innovation and design, today won further recognition for the highly acclaimed HTC One as it received the EISA (European Imaging and Sound Association) award for ‘Best European Advanced Smartphone 2013-2014’. Distinguished for its robust aluminium body, Full HD 4.7-inch Super LCD screen and advanced imaging performance, including HTC’s unique Zoe capability, the HTC One continues to lead the competition for design, imaging and audio experience.

Praised as the “smartphone that everyone else will aim to beat in the future”, the EISA Award judges recognised the HTC One for its Sense experience which “offers a unique user experience, including 'BlinkFeed' which fills the home screen with a personalized stream of news feeds, updates from social networks, photos and videos.”

The EISA jury was also impressed by the quality of the HTC One camera features commenting, “The main 4-megapixel camera offers an image sensor called UltraPixel with vastly improved light sensitivity. Optical Image Stabilization, Macro and HDR support; a vast number of photo apps is also pre-installed, like Zoe that records up to 20 photos plus a 3-second video in one go, creating live galleries of your favourite moments. The front firing stereo speakers are treated by nothing less than Dr. Dre's 'Beats Audio' providing an unparalleled listening experience. This HTC smartphone is truly One of a kind!”

“We are delighted that six months after launch, the HTC One continues to be recognised as the best phone on the market” said Peter Chou, CEO, HTC. “We are committed to continuing to drive the industry forward in all areas of the mobile experience and this award is a testament to the hard work of our designers and engineers who never stop developing the next breakthrough innovation that will propel the industry into the next era of mobile communication and entertainment.”

The HTC One has been the recipient of several industry awards since its launch in February 2013, including the GSMA’s “Best Mobile Handset, Device, or Tablet” at MWC 2013, Computex Taipei’s Gold Medal award for Design & Innovation, as well as receiving a host of five star reviews and editorial awards around the world. This award also comes off the back of the HTC One S winning last year’s EISA award for the best social media phone.

EUROPEAN ADVANCED SMARTPHONE 2013-2014
HTC One
With the One, HTC set a new standard for smartphones that everyone else will aim to beat in the future. Its robust aluminium body features very detailed finishing and a superb 4.7-inch Super LCD screen with Full HD resolution. The device is powered by a compelling quad-core processor with 2 GB of RAM and is available with 32GB of built-in memory. The operating system is Android but HTC's own GUI called 'Sense' offers a unique user experience, including 'BlinkFeed' which fills the home screen with a personalized stream of news feeds, updates from social networks, photos and videos. The main 4-megapixel camera offers an image sensor called UltraPixel with vastly improved light sensitivity. Optical Image Stabilization, Macro and HDR support; a vast number of photo apps is also pre-installed, like Zoe that records up to 20 photos plus a 3-second video in one go, creating live galleries of your favourite moments. The front firing stereo speakers are treated by nothing less than Dr. Dre's 'Beats Audio' providing an unparalleled listening experience. This HTC smartphone is truly One of a kind!

About HTC
Founded in 1997, HTC Corp. (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC's portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.

About EISA
EISA is the unique association of 50 special interest magazines from 20 European countries. Internationally known for the European EISA Awards, EISA started in 1982 when the editors-in-chief from five European photo magazines came together to select “The Camera of the Year” for the first time. In June each year, the editors-in-chief from all EISA member magazines meet to decide which of products analyzed in their publications during the past year deserve the coveted EISA Award. The six categories under consideration are: Audio, Video, Home Theater, Photography, In-Car Electronics and Mobile Devices. www.eisa.eu.