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HTC ONE WINS COVETED iF GOLD PRODUCT DESIGN AWARD 2014

Munich, Germany – March 3, 2014 — HTC has added another prestigious award on February 28 – the iF gold product design award - to its list of global accolades for its HTC One flagship smartphone. Part of an elite group of products recognised in this year’s competition, each winner, including the HTC One, is given the famous iF seal of approval for design quality - an internationally-recognised hallmark of outstanding design. The jurors reviewed a total of 4,615 entries, selecting the 75 products that best-represented design excellence in their eyes.

Peter Chou, HTC’s Chief Executive Officer commented, “When we created the HTC One we wanted it to be exquisite in every way, both inside and out. Through focus and perseverance, the HTC design team managed to reinvent the smartphone with this model, pairing cutting-edge technology with premium design that has established us as a design leader beyond the borders of the smartphone industry. Hearing so many people say how much they love the HTC One is testament to the incredible designers and engineers who worked on the project, all of whom displayed an obsessive attention to detail that produced something that has earned HTC legions of new fans and global critical acclaim.”

iF Design’s online exhibition has now been launched to showcase the winning products, including the HTC One in the telecommunications category. The HTC One was evaluated on a number of criteria, including design quality, workmanship, choice of materials, degree of innovation, environmental friendliness, functionality, ergonomics, visualization of use, safety, brand value, branding and universal design.

Award Wins
GSMA Global Mobile Awards 2013 - Best New Mobile Device, Netzwelt - MWC Bestes Smartphone The Daily Mirror - Best Gadget, TechRadar - World’s best smartphone, TechRadar - MWC - Best Phone, TechRadar - MWC - Best in Show, MSN UK - The best phone in the world, Stuff - #1 Top Smartphone – March, HWI - Silver Award, CnetFrance.fr - Editor’s choice, 01Net.fr - 01Net approved Hi-tech.mail.ru - Best design award, GameStar - Platinum Award, Notebookinfo - Highend Smartphone, Android Magazin - Bestes Smartphone, Pad&Phone - Top Produkt, PCtipp – Kauftipp, ComputerEasy - ComputerEasy Winner, ComputerEasy - ComputerEasy Prijstip, Media Totaal - Media Totaal Awards, Mobile Industry Awards - Hottest Phone of 2013, Chip.de - Test' Winner, EISA - Best European advanced smartphone 2013 – 2014, EISA Award - Best Product 2013-2014, Lyd og Billede - Gadget of the Year, T3 - Phone of the Year, T3 - Gadget of the Year, T3 - Design Award, Mobile Choice - Phone of the Year, Mobile Choice - Best Design, Mobile Choice - Best Video Phone, Spark Awards - HTC Zoe & Video Highlights, Recombu - Best Phone 2013, Pocket-Lint - Best Mobile phone, Beste Product - Beste Product of 2013, areamobile.de - Smartphone of the year – readers’ choice, El Economista - 10 best smartphones in 2013, meremobil.dk - Smartphone of the year – readers’ choice, mobilsiden.dk - Smartphone of the year – readers’ choice, MSN Tech Awards - Smartphone of the year, Shortlist Awards - Smartphone of the year, Trusted Reviews awards - Smartphone of the year, Coolsmartphone.com - Smartphone of the year, Corriere.it - Best Smartphone of 2013, Hardware Upgrade - Best Smartphone of 2013, Ibtimes.com - Best Smartphone of 2013 , Panorama.it - Best Smartphone of 2013, Le journal des Télécom - Best Smartphone, Tbreak.ae - Best Phone,Gala Mobility Treds 2013 - Golden Bell - Phone of the year 2013, Mobility magazine - Phone of the Year

About HTC
Founded in 1997, HTC Corp. (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the centre of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC's portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.