Pressemitteilungen

• 2011

• 01/09/2012HTC Releases Unaudited Results For 4Q 2011

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  HTC Releases Unaudited Results For 4Q 2011
  
  Taoyuan, Taiwan – January 6, 2012 – HTC Corporation (TWSE: 2498), a global leader in mobile innovation and design, today announces unaudited consolidated results for 4Q 2011. For the fourth quarter of 2011, total revenues reached NT$101,419 million, a decrease of 2.49% year-on-year. Unaudited operating income was NT$12,982 million, net income before tax was NT$13,243 million, net income after tax was NT$11,017 million, and unaudited earnings per share after tax were NT$13.13 based on 839,117 thousand weighted average number of shares.
  
  2011 Fourth Quarter Unaudited Consolidated Financial Results

  (Unit: NT$ million, Except Earnings Per Share)

  

  *Calculation of the after-tax EPS for fourth quarter 2010 and the entire year of 2010 was based on 810,327 thousand and 815,239 thousand weighted average number of shares, respectively.

  About HTC
  

  Founded in 1997, HTC Corporation (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC’s portfolio includes smartphones and tablets powered by HTC Sense™, a multilayered graphical user interface that vastly improves user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.

  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  

• 12/06/2011HTC Releases Unaudited Revenues For November 2011

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  HTC Releases Unaudited Revenues For November 2011
  
  Taoyuan, Taiwan – December  6, 2011 – HTC Corporation (TWSE: 2498), a global designer of mobile devices, today announces that unaudited consolidated revenues for November 2011 totaled NT$30,942 million, down 19.60% year-on-year, while total unaudited consolidated revenues from January to November 2011 were NT$439,432 million, up 78.87% YoY.
  
  Unaudited Consolidated Revenue Report for November 2011

  (Unit: NT$ million)

  

  About HTC
  

  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

  
  
  
  
  
  
  
  
  
  
  
  
  

• 11/04/2011HTC Releases Unaudited Revenues For October 2011

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  HTC Releases Unaudited Revenues For October 2011
  
  

  Taoyuan, Taiwan – November  4, 2011 – HTC Corporation (TWSE: 2498), a global designer of mobile devices, today announces that unaudited consolidated revenues for October 2011 totaled NT$44,114 million, up 36.01% year-on-year, while total unaudited consolidated revenues from January to October 2011 were NT$408,490 million, up 97.16% YoY.

  Unaudited Consolidated Revenue Report for October 2011

  (Unit: NT$ million)

  

  About HTC

  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

  
  
  
  
  
  
  
  
  
  
  
  
  

• 10/31/2011HTC Reports 3Q 2011 Results

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  HTC Reports 3Q 2011 Results

  QUARTERLY REVENUES, NET PROFITS AND EPS ALL HIT NEW HIGHS

  Taoyuan, Taiwan, October 31, 2011 – HTC Corporation (TWSE: 2498), a global leader in smartphone innovation and design, today announced consolidated results of the Company and its subsidiaries for the third quarter of 2011.

  3Q Highlights
  • After-tax profit was NT$18.68bn, up 68% year-on-year; EPS was NT$22.07
  • Total revenues grew for the sixth consecutive quarter since 1Q 2010 and reached NT$135.82bn, up 79% year-on-year
  • Handset shipments totaled 13.2mn units, up 93% year-on-year
  • ASP was US$344, up 0.6% year-on-year
  • Gross profit margin and operating margin were both in line with original guidance at 28.0% and 14.9%, respectively

  3Q 2011 Results
  HTC’s diverse product offerings, expanded distribution network and growing global brand recognition, have helped the Company deliver a record-high quarterly revenue of NT$135.82bn in the third quarter of 2011, resulting in after-tax earnings of NT$18.68bn and EPS of NT$22.07.

  HTC sold 13.2 million smartphones in 3Q 2011: 93% more than the same period last year, and 9% more than the second quarter of this year.

  New products launched during 3Q addressed a wide variety of customers and market segments. Co-branded with Beats, HTC Sensation XE and HTC Sensation XL offer a studio-quality experience to consumers. HTC Rhyme bundled a new HTC Sense experience and sleek accessories to create a lifestyle device. The Company expanded its entry-level offerings by launching HTC Explorer into emerging markets, such as India, on the heels of HTC Wildfire’s success. And HTC Titan and HTC Radar were the first smartphones to launch with the new Windows Phone “Mango” platform.

  China is one of the most important growth regions for HTC, and China reported top sales growth across all regions this quarter – 9x more than its sales volume in the same period last year. HTC Wildfire has become an iconic, mainstream smartphone in the region, and HTC launched the flagship HTC Sensation into two major operators (China Mobile and China Unicom) networks. Two highly-customized social networking devices – HTC 微客 with Sina Weibo and HTC ChaCha with QQ – showed HTC’s strong commitment to deepen Chinese consumers’ experience. The Company aims to capture early brand preference in China, as smartphone penetration is at an early stage.

  Operating profit continued to grow from NT$12.40 billion in the same period last year, to NT$20.18 billion this quarter- up 63% year-on-year and 5% quarter-on-quarter - on the back of expansion in operating scale and increased revenue. HTC is focused on driving economic scale to achieve efficient operating leverage and a healthy operating margin level.

  “We aim to lead the way as the smartphone market continues to expand and change rapidly,” said Peter Chou, CEO of HTC. “We pride ourselves on anticipating market and consumer needs and addressing them before they are realized. We are growing rapidly and responsibly around the globe and continue to expand our leadership in new areas, such as LTE.”

  LTE technology is expected to be the next generation wireless communication technology for high-speed data. Since 2009, HTC has maintained its leadership position in 4G, developing and shipping more 4G devices than any other company. An LTE device upgrade cycle is foreseeable in 2012 in both the United States and some advanced markets in Asia (e.g., Japan, Korea, and Hong Kong). HTC is poised to capture an advantage in this market.

  In addition to LTE, HTC has invested in delivering innovation to the entry-level smartphone sector. HTC Wildfire has become one of the Company’s top selling products, and the newly-launched HTC Explorer continues to attract first-time smartphone buyers. The Company is committed to drive innovation, not only with high-end LTE devices, but also to the mass market.

  Despite uncertainties in the macro-economic environment, HTC believes in its ability to continue to drive strong growth, and is committed to continue investing in marketing, operations and R&D. Going into fourth quarter this year, HTC’s retail presence in China is expected to expand, totaling up to 2,000 outlets. A new factory in Taoyuan is scheduled to complete beginning of next year, which has the potential to increase capacity by up to 40 million units per year. Last but not least, the Company continues its focus on creating global brand preference and emotional connection with customers.

  4Q 2011 Outlook
  The Company’s outlook for the fourth quarter of 2011 is as follows:
  • 4Q revenue expected to be around NT$125 to 135bn, up 20% to 30% year-on-year
  • 4Q shipment expected to be around 12.0 to 13.0mn units, up 31% to 42% year-on-year
  • Gross margin expected to be around 28.0%±0.5%
  • Operating margin expected to be in the range of 14.5%±0.5%

  Conference Call and Webcast
  HTC will host its quarterly conference call in Chinese beginning at 4 p.m. (Taiwan Time, GMT+8), and quarterly conference call in English beginning at 8 p.m. (Taiwan Time, GMT+8) on Monday, October 31st, 2011. The conference call in Chinese will be webcast live with audio and slides at：http://www.mzcan.com/cancast/taiwan/index.php?id=tw2498_143&version=c and webcast link for the call in English is http://www.mzcan.com/cancast/taiwan/index.php?id=tw2498_143&version=e.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the centre of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 10/19/2011HTC Acquires Inquisitive Minds to Create Protected Mobile Environment For Kids

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  HTC Acquires Inquisitive Minds to Create Protected Mobile Environment For Kids

  Pioneer in cross-platform family friendly interactive learning experiences strengthens HTC’s offerings

  Taoyuan, Taiwan – October 18, 2011 – HTC Corporation, a global designer of mobile devices, today confirmed its commitment to ensuring personalized mobile experiences for consumers of all ages with the acquisition of Mountain View-based Inquisitive Minds Inc. The makers of Zoodles will maintain an independent brand, continuing to provide free apps and services that put smartphones, tablets and computers into Kid Mode™.

  Widely recognized in North America for its award-winning work with parent and teacher associations, Zoodles will join forces with HTC to create vertically-integrated software, content, service and hardware experiences, only available on HTC devices. It will also continue to deliver a child-friendly, self-contained environment across Android, iPhone, iPad, PC and Mac devices, as well as a dedicated cloud platform.

  “Children interact with technology in a wonderfully natural way,” said Peter Chou, CEO of HTC. “It’s important that they are protected while exploring and learning. We want to create a wholesome, family-oriented environment for our HTC devices, which makes Zoodles a perfect fit.”

  With Zoodles, devices transform into a mode that allows kids eight and under to safely play educational games and videos that are tailored to their age, skill level and desired parental controls. Additionally children can interact with family members through video storybooks and an innovative Video Mail feature. By putting children and families at the center of everything it does, Zoodles creates unique experiences to enrich the lives of children and parents around the world.

  Mark Williamson, CEO and co-founder of Zoodles said, "Over the years we have developed a deep understanding of how children play and learn through digital devices. We are incredibly enthused to become part of HTC, a company which shares our passion for putting users at the center of everything we do, and we are looking forward to continuing to innovate around solutions where children can safely and independently play and learn through digital devices."

  HTC is investing $13 million for the acquisition of Inquisitive Minds. Zoodles boasts two million customers and HTC plans to expand Zoodles’ reach by bringing it to international markets, enriching global content and enhancing user experience for both kids and their parents worldwide.

  About Inquisitive Minds
  Mark Williamson, a father of two, founded Inquisitive Minds, Inc in late 2008, with the goal of harnessing the power of the Internet to create a safe, engaging and interactive place for young kids to play and learn. The company soft-launched its first product, Zoodles (www.zoodles.com), in April 2009. By gathering the best educational content from across the Web in one kid-friendly place, Zoodles finally gives parents an alternative to the television for independent playtime. Zoodles was recently awarded a Seal of Approval from the National Parenting Center, America’s leading parenting advocacy organization, the Parents’ Choice Award from The Parents’ Choice Foundation, the nation’s oldest nonprofit consumer guide to quality children’s media, and the coveted Gold Award from the National Parenting Publications (NAPPA), a seal given to the best children’s products and parent resources. Based in Mountain View, California, the company is backed by Harrison Metal Capital and led by a team of parents, engineers and education experts who love to help kids learn. www.zoodles.com.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the centre of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 09/20/2011HTC Unveils HTC Rhyme™, An Elegant New Phone Experience

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  HTC Unveils HTC Rhyme™, An Elegant New Phone Experience

  HTC Rhyme integrates sleek new design, a refreshed HTC Sense™experience and a family of integrated accessorieswith advanced smartphone features

  HTC Rhyme to beavailable globally in October; exclusively in the U.S.fromVerizon Wireless in the coming weeks

  NEW YORK CITY – September 20, 2011 –HTC Corporation, a global designer of mobile devices, todayunveiledHTC Rhyme™, a new kind of phonecreatedfor people whorequire advanced features but want a phone thatis sleekandfits seamlessly into their lives. The result is the elegant HTC Rhyme that delivers a fresh approach of integrating distinct colors, HTC Sense™ and complementary accessories for a natural personal experience.

  “HTC Rhyme represents an entirely new approach, based on recognition that there is a substantial group of consumers who want their phones to be more personal and complimentary to every moment of their day,” said Scott Croyle, vice president of design, HTCCorporation. “HTC Rhyme is focused on delivering this through a fresh new style and experience that includes a family of innovative accessories like the HTC Rhyme Charm and Docking Station that are meant to naturally integrate into people’s lives.”

  Sleek, Fresh and Stylish
  HTC Rhyme offers a smart, elegant unibody design with every detail carefully crafted to deliver a unique sensory experience.The materials, the curves, and the dimensions are all designed to feel great in your hand, without sacrificing advanced features. HTC Rhyme comes in three colors: Clearwater, Hourglass and Plum, the color Verizon Wireless will be offering in the U.S. 

   “The HTC Rhyme is an exciting new approach to the mobile lifestyle that integrates hardware, software and accessories in a unique way,” said Marni Walden, vice president and chief marketing officer for Verizon Wireless. “We believe this clean, intuitive experience and signature design is a testament to HTC’s ability to interpret what customers have said they want in a mobile device. We are thrilled to offer the HTC Rhyme exclusively on the nation’s largest, most reliable network.”

   “The 100th year of our founding is the proudest moment for all of Taiwan's 24 million citizens, and HTC, which is blazing a trail as one of the leading innovative brands in the world and is also one of the proudest examples of Taiwan's business leadership,” said Vincent Siew, Vice President of the Republic of China and Chairman of the Preparatory Committee for the Centenary Celebrations of the Republic of China. “We are pleased to partner with HTC to launch the HTC Centenary Dream Capsule Project that will inspire an even brighter future for the next generation and make people around the world sit up and take notice of Taiwan.”

  HTC Sense
  “HTC Rhyme is not only defined by its soft, simple design and distinct color scheme but by the refreshed HTC Sense experience. This unique twist on HTC Sensecarries over the visual language of the hardware design and includes an all-new home screenthatprovides a clean and uncluttered way to interact with the essentials.The home screen enablesquick, uncluttered previewsof your appointments, messages or whatever is important to you.HTC selected custom wallpapers to offer a variety of original art to complement the HTC Rhyme experience.

  With a beautiful 3.7-inch WVGA, super LCD display and high-quality stereo sound, HTC Rhyme also offers advancedimaging capabilities that begin with its 5-megapixel camera that includes auto focus, power LED flash and instant shutterfor capturing those memorable moments whenever they arrive. In addition, the camera features a number of photo-taking and sharing elements, includingface detection, which ensures that friends are always in focus, action burst scene, which automatically takes five consecutive shots of a scene, and panoramic mode, which lets users stitch several photos for those larger-than-life views. The HTC Rhyme’s locked homescreen can be customizedto display the most important content, making it quick and easy to see social updates, photos, snapping a photo or the weather forecast by simply turning on the display.

  HTC Rhyme makes entertainment come to life through HTC Watch, which features a wide selection of movies and TV shows that can be downloaded for instant viewing.

  Integrated Accessories
  HTC Rhyme’s suite of accessories is designed with the same sensory focus in both function and style. Created to help you experience HTC Rhyme as a natural part of your life, the integrated accessories make your phone more personal than ever before.

  •  
    1. HTC Rhyme Docking Station - The Docking Station simultaneously recharges the phone while turning the Rhyme into an alarm clock and music centerso you can wake to your favorite songs played directly from thebuilt-in Bluetooth capable speakers.
    
    
    2. HTC Rhyme Charm - The Charm is an innovative approach for discretely alerting you to incoming calls or messageswhile the HTC Rhyme is deep in your bag. The Charm is a small light-emitting cube that attaches to the phone by a cord that can dangle from your bag and also be used to quickly pull the phoneout of your bag. It also makes it easy to find your phone buried in your cluttered purse or backpack.
    
    
    3. HTC Rhyme Sports Armband - The Sports Armband allows you to work out in style while keeping your apps and music close to you.
    
    
    4. HTC Rhyme Tangle Free Headphones - The Tangle Free Headphones take the hassle out of listening to your favorite music.
    
    
    5. HTC Rhyme Bluetooth® Headset - The wireless headset follows the same design cues as the phone itself and enables for easy hands freeuse.
    
    
    6. HTC Rhyme Bluetooth® Car Speaker –The wireless speaker clips onto sun visorin your car for easy and safe driving.
    
    

  Availability
  HTC Rhyme will be available in the coming weeksin the United States,exclusively with Verizon Wireless, and across Europe, Middle East, Africa and Asia-Pacific in October. In the U.S., theDocking Station, Tangle Free Headphones and Charmwill be included in the box.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 08/26/2011Beste mobile Unterhaltung und 3D-Erlebnis ohne Brille auf der IFA 2011

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  Beste mobile Unterhaltung und 3D-Erlebnis ohne Brille auf der IFA 2011

  Alle Neuheiten bei HTC in Halle 9, Stand 212 erleben

  Frankfurt, 26. August 2011 – Zur weltweit größten Messe für Unterhaltungselektronik IFA (2. bis 7. September) präsentiert HTC, einer der weltweit führenden Hersteller und Designer von mobilen Innovationen, sein vielfältiges Produktportfolio für Endkunden und Fachbesucher. Auf der Erlebniswelt am Brightpoint-Stand in Halle 9, Stand 212 stellt HTC mit dem HTC EVO 3D sein Multimedia-Phone der dritten Dimension vor: Der eindrucksvolle 3D-Effekt erschafft zusammen mit dem Stereo Surround Sound eine neue Welt, die ohne 3D-Brille entdeckt und mit einem Fingertip mit Freunden geteilt werden kann. Das HTC Sensation punktet mit schnellem Dualcore-Prozessor, Unibody-Design und einem Display aus Gorilla-Glas. Das Tablet HTC Flyer zeichnet sich aus durch die intuitive Bedienung mit Finger und Digitalem Stift sowie den integrierten Cloud Service Evernote. Die jüngere Generation begeistern vor allem die Phones HTC ChaCha und HTC Salsa mit spezieller Facebook-Taste sowie das neue HTC Wildfire S.

  Mehr zum aktuellen Portfolio und zu Produktneuheiten erfahren Sie direkt am Stand.

  
  Über HTC

  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 08/16/2011HTC Sues Apple For Patent Infringement

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  HTC Sues Apple For Patent Infringement

  Complaint outlines three HTC patents infringed by Apple products

  Seattle – August 16, 2011 –  HTC Corporation today took legal action against Apple Inc., filing a complaint with the United States International Trade Commission (ITC) and the U.S. District Court of Delaware for patent infringement by Apple’s Mac computer product lines as well Apple’s iPhone, iPad and iPod product lines.

  “We are taking this action against Apple to protect our intellectual property, our industry partners, and most importantly our customers that use HTC phones,” said Grace Lei, general counsel, HTC Corporation. “This is the 3rd case before the ITC in which Apple is infringing our intellectual property.  Apple needs to stop its infringement of our patented inventions in its products.”

  The patents at issue cover a range of functionality embodied in Apple’s Mac computer and mobile devices that are essential to user experience, including: 1) Wi-Fi capability that allows users to wirelessly network multiple devices at home, at work, or in public, and 2) processor communication technology that enables a seamless integration of a PDA and a cellular phone into a single device providing users with a true smartphone experience. The patents at issue are U.S. Patent Nos. 7,417,944, and 7,672,219 and 7,765,414.

  The case is Certain Electronic Devices With Communication Capabilities, Components Thereof, and Related Software.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 08/16/2011HTC geht nach dem Erfolg im letzten Jahr wieder auf Partner-Tour in Deutschland

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  HTC geht nach dem Erfolg im letzten Jahr wieder auf Partner-Tour in Deutschland

  Alle Neuheiten bei HTC in Halle 9, Stand 212 erleben

  Frankfurt, 26. August 2011 –  Zur weltweit größten Messe für Unterhaltungselektronik IFA (2. bis 7. September) präsentiert HTC, einer der weltweit führenden Hersteller und Designer von mobilen Innovationen, sein vielfältiges Produktportfolio für Endkunden und Fachbesucher. Auf der Erlebniswelt am Brightpoint-Stand in Halle 9, Stand 212 stellt HTC mit dem HTC EVO 3D sein Multimedia-Phone der dritten Dimension vor: Der eindrucksvolle 3D-Effekt erschafft zusammen mit dem Stereo Surround Sound eine neue Welt, die ohne 3D-Brille entdeckt und mit einem Fingertip mit Freunden geteilt werden kann. Das HTC Sensation punktet mit schnellem Dualcore-Prozessor, Unibody-Design und einem Display aus Gorilla-Glas. Das Tablet HTC Flyer zeichnet sich aus durch die intuitive Bedienung mit Finger und Digitalem Stift sowie den integrierten Cloud Service Evernote. Die jüngere Generation begeistern vor allem die Phones HTC ChaCha und HTC Salsa mit spezieller Facebook-Taste sowie das neue HTC Wildfire S.

  Mehr zum aktuellen Portfolio und zu Produktneuheiten erfahren Sie direkt am Stand.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  www.htc.com zur Verfügung..

• 08/11/2011HTC And Beats By Dr. Dre Set To Introduce New Era In Mobile Audio

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  HTC And Beats By Dr. Dre Set To  Introduce New Era In Mobile Audio

  Strategic HTC investment to result in Beats integrated HTC phones this Fall

  Taoyuan, Taiwan & Santa Monica, CA – August 11, 2011 – HTC Corporation, a global designer of mobile devices, today announced a strategic partnership and investment with Beats™ Electronics LLC, the company redefining the audio market with its iconic Beats by Dr. Dre™ audio experience. The two fast-growing brands will focus on bringing high performance sound to HTC phones.

  “The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smart phone industry and define the future,”

  said Jimmy Iovine, Chairman of Beats by Dr. Dre and Chairman and CEO of Interscope Geffen A&M Records. “For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution; and reengineer how sound is delivered so that the consumer feels the music the way that the artist intended.”

  HTC® and Beats™ have been working together to create superior mobile audio experiences for consumers, which will result in a line of HTC devices integrated with Beats sound innovations, available this fall.

  “Beats has found a unique way to harness popular culture in a manner that is unlike any other brand today,” said Peter Chou, CEO of HTC Corporation. “It’s an exciting brand that has been built around providing something very special, and we believe our strategic partnership will provide customers with unbeatable sound on HTC phones. We obsess over every detail of a consumer’s mobile experience and audio is a critical part of that experience.”

  HTC is known for unifying content, services and devices into unique mobile experiences. And Beats is known for its unique consumer brand appeal and ability to reproduce the full spectrum of sound captured in professional recording studios, allowing consumers to hear music the way the artist intended. Bringing these two great brands together will create superior mobile music and sound experiences, while accelerating HTC’s entry into the youth and accessories markets globally.

  Beats Electronics will continue to operate autonomously with Iovine as Chairman and Luke Wood as President & COO with its current business partnerships that include Monster Cable Products Inc., Hewlett-Packard and Chrysler Group LLC.. Iovine will also continue serving as Chairman of Interscope Geffen A&M Records.

  “Our customers have clearly responded to Beats and HTC, and Best Buy is proud to feature their products in our stores,” said Brian J. Dunn, CEO, Best Buy. “We are committed to offering innovative and entertaining technologies that help consumers enhance their lives. Our customers expect that from us. The unique HTC Sense experience and the great sound of Beats provide prime examples of that focus.”

  About Beats Electronics LLC

  Established in 2006, Beats Electronics is the brainchild of legendary artist and producer Dr. Dre and Chairman of Interscope Geffen A&M Records Jimmy Iovine, who set out to develop a new type of headphone with the capability to reproduce the full spectrum of sound that musical artists and producers hear in professional recording studios. For more information, please visit http://beatsbydre.com.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 08/11/2011HTC und Beats by Dr. Dre starten eine neue Ära bei Mobile Audio

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  HTC und Beats by Dr. Dre starten eine neue Ära bei Mobile Audio

  Das strategische Investment von HTC zielt auf die Integration von Beats in HTC Phones ab; erste Produkte bereits im Herbst

  Frankfurt, 11. August 2011 – Die HTC Corporation, einer der weltweit führenden Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7, hat heute den Abschluss einer strategischen Partnerschaft mit und ein damit einhergehendes Investment in Beats Electronics LLC bekannt gegeben. Beats Electronics sorgt mit dem beeindruckenden Audio-Erlebnis Beats by Dr. Dre für großes Aufsehen im Audiomarkt. Die beiden schnell wachsenden Marken wollen sich darauf fokussieren, HTC Phones mit einem High-Performance Sound auszustatten.

  “Die Partnerschaft zwischen HTC und Beats by Dr. Dre ist eine großartige Gelegenheit für zwei Weltklasse-Firmen, die Zukunft der Smartphone-Industrie neu zu definieren“, erklärte Jimmy Iovine, Chairman von Beats by Dr. Dre und Chairman und CEO von Interscope Geffen A&M Records, eine Division der Universal Music Group und Anteilseigner von Beats. „Das ist ein wichtiger Schritt für die Mission von Beats by Dr. Dre, die durch die digitale Revolution erzeugte schlechte Audioqualität zu beseitigen. Wir werden die Art und Weise, wie Sound übertragen wird, neu entwickeln, so dass Konsumenten genau das Gefühl und die Qualität vermittelt werden, wie es der Künstler beabsichtigt hat.”

  HTC und Beats haben gemeinsam an einem Klangerlebnis der Spitzenklasse gearbeitet, was in einer Reihe von HTC Smartphones mit integrierten Sound-Innovationen von Beats resultiert, die bereits im Herbst auf den Markt kommen.

  “Beats ist ein einzigartiger Vorreiter in der Pop-Kultur“, sagte Peter Chou, CEO der HTC Corporation. „Dahinter steckt eine aufregende Marke, die es geschafft hat, etwas ganz Besonderes aufzubauen. Und wir sind überzeugt davon, dass wir im Rahmen dieser strategischen Partnerschaft unseren Kunden ein unschlagbares Audio-Erlebnis auf ihren HTC Phones bereitstellen können. Wir legen seit jeher größten Wert auf jedes Detail beim mobilen Erlebnis, und Audio ist ein sehr wichtiger Teil dieses Erlebnisses.”

  HTC ist bekannt dafür, Inhalte, Services und Geräte zu einem einheitlichen mobilen Erlebnis zu vereinen. Beats ist bekannt für seine einzigartige Markenanziehungskraft und seine Fähigkeiten, das volle Klangspektrum aus professionellen Aufnahmestudios ohne Qualitätsverluste zu reproduzieren. Beide Marken zusammen werden ein bis dato unerreichtes mobiles Musik- und Sound-Erlebnis kreieren und gleichzeitig den Einstieg von HTC in Jugend- und Zubehörmärkte weltweit beschleunigen.

  Beats Electronics wird weiterhin autonom mit Iovine als Chairman und Luke Woods als President & COO sowie ihren aktuellen Geschäftspartnerschaften mit u.a. Monster Cable Products Inc., Hewlett-Packard und Chrysler Group LLC agieren. Iovine wird weiterhin als Chairman von Interscope Geffen A&M Records verantwortlich zeichnen.

  Einen Clip zu HTC und Beats finden Sie unter:
  http://www.youtube.com/watch?v=z5uqvcrmJCQ

  Über Beats Electronics LLC
  Beats Electronics wurde 2006 als eine Idee des legendären Künstlers und Produzenten Dr. Dre und des Chairman von Interscope Geffen A&M Records Jimmy Iovine, gegründet. Die beiden verfolgten die Vision, eine neue Art von Kopfhörern zu entwickeln, die das gesamte Sound-Spektrum reproduzieren, so wie es Künstler und Produzenten in professionellen Aufnahmestudios hören. Weitere Informationen finden Sie unter http://beatsbydre.com.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unterwww.htc.comzur Verfügung.

• 08/09/2011Multimediaphone HTC EVO 3D™ ab sofort in Deutschland verfügbar

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  Multimediaphone HTC EVO 3D™ ab sofort in Deutschland verfügbar

  Filme, Fotos und HD-Videos in 3D ohne Brille erleben; vier Wochen lang Netzbetreiber-exklusiv bei Vodafone erhältlich

  Frankfurt, 09. August 2011- Der Sommer kommt in der dritten Dimension: Ab sofort bringt HTC, einer der weltweit führenden Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7, das neue Android-Flaggschiff HTC EVO 3D mit einem beachtlichen Leistungspaket an Multimediafunktionen auf den Markt: Dank eines stereoskopischen 10,9 cm (4,3”) großen Displays mit qHD-Auflösung können 3D-Effekte in Bildern und Videos ganz natürlich und ohne 3D-Brille genossen werden. Dabei entsteht das 3D-Bild aus zwei Halbbildern, deren horizontale Auflösung auf 480 Pixel halbiert wird. Spannende und aufregende Momente lassen sich zudem über die 5-Megapixel-Dualkamera in 3D aufnehmen und in einzigartiger Tiefe und Lebendigkeit ansehen. Wer gerade keine 3D-Videos oder -Bilder machen will, kann über den seitlich angebrachten Kamera-Schalter einfach auf 2D wechseln. Im Inneren des schlanken Multimedia-Phones (Abmessungen: 126 x 65 x 12,05 mm) pocht ein 1,2 GHz starker Qualcomm® Snapdragon™ Dualcore-Prozessor, der für nahezu grenzenloses Spiel-, Film- und Surf-Vergnügen sorgt. Das griffsichere strukturierte Gehäuse lässt einen dabei selbst in den aufregendsten Momenten nicht den Fokus verlieren und das einzigartige HTC Sense™-Erlebnis garantiert eine optimale, einfache Bedienung. Auf Hollywood Blockbuster kann zusätzlich über den Video on Demand-Store HTC Watch zugegriffen werden.

  Der eindrucksvolle 3D-Effekt erschafft zusammen mit dem Stereo Surround Sound eine neue Welt für 3D-Filme, Bilder und Spiele, die ganz einfach mit einem Fingertip mit Freunden geteilt werden kann. Das leistungsstarke Multimedia-Kraftwerk überzeugt aber nicht nur mit dem 3D-Feature, sondern auch mit schnellem Surfen dank HSPA+ und WLAN, für ausreichend Ausdauer sorgt der 1.730 mAh große Akku. Außerdem können selbst gestochen scharfe HD-Videos mit 30 Bildern pro Sekunde (720p) ruckelfrei abgespielt und über DLNA oder einen MHL-Adapter an Fernseher gestreamed werden. Über die Frontkamera mit 1,3 Megapixel grüßen Vielreisende die Daheimgebliebenen über Videochat oder -telefonie.

  Preis und Verfügbarkeit
  Das HTC EVO 3D ist zu einer UVP von 699 Euro zunächst vier Wochen Netzbetreiber-exklusiv bei Vodafone erhältlich. Ab September ist das Smartphone bei weiteren führenden Netzbetreibern und im freien Fachhandel verfügbar.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 08/05/2011HTC Expands Cloud Services with Dashwire Acquisition

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   HTC Expands Cloud Services with Dashwire Acquisition

  New role will be responsible for global sales and product marketing

  Taoyuan, Taiwan – August 5, 2011- HTC Corporation, a global designer of mobile devices, today announced the acquisition of Seattle-based Dashwire, Inc, the maker of the Dashworks platform that provides mobile and web applications, enabling people to easily setup and personalize their smartphones, and seamlessly access their mobile content across multiple screens and services.  Dashwire will become a wholly owned subsidiary of HTC.
   
  “Cloud services are key to delivering the promise of connected services to our customers,” said Fred Liu, president of engineering and operations, HTC Corporation. “People want access to all of their important content wherever they are on any device. The addition of Dashwire’s cutting-edge sync services and deep mobile cloud experience strengthens our ability to deliver these services in a more powerful way.”
   
  HTC will utilize Dashwire’s cloud sync and device set up products to extend the HTCSense.com cloud services it launched last year.
   
  “Dashwire was founded with the conviction that mobile cloud services would fundamentally change how people create, connect with and share their content across their devices,” said Ford Davidson, founder and CEO of Dashwire. “HTC shares the mobile cloud computing vision with Dashwire which makes it exciting for us to be joining the HTC family to drive even more innovation in this space.”
   
  About Dashwire, Inc.
  Dashwire, Inc. was founded in 2006 to help people get the most out of their mobile device experiences by seamlessly integrating the device and world it captures with the web. Dashwire is a privately held company headquartered in Seattle, Washington, USA. The company is backed by Trilogy Equity Partners and Best Buy Capital. For moreinformation about Dashwire, please visit http://www.dashwire.com.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com. 

  All trademarks mentioned in this document are trademarks of their respective owners.

• 07/21/2011Mit HTC diesen Sommer Fluggutscheine sichern: HTC ChaCha und HTC Salsa lassen Smartphone-Fans abheben

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  Mit HTC diesen Sommer Fluggutscheine sichern: HTC ChaCha und HTC Salsa lassen Smartphone-Fans abheben

  Bei Erwerb eines der neuen Social Media-Smartphones von HTC, erhalten Käufer vom 18. Juli bis 30. September Gutscheine für einen innereuropäischen Flug

  Frankfurt, 21. Juli 2011 -  Über den Wolken muss die Freude wohl grenzenlos sein – zumindest für diejenigen, die Besitzer eines HTC Social Media-Smartphones sind. Denn wer ein HTC ChaCha oder HTC Salsa im Zeitraum vom 18. Juli bis 30. September 2011 kauft, fliegt gratis in eine europäische Stadt seiner Wahl.* Amsterdam, Barcelona, Dublin, Lissabon, London, Paris, Rom und viele weitere Destinationen stehen auf der Liste der Sommer-Flugaktion. Und gestartet wird von Hamburg, Düsseldorf, Köln, Frankfurt am Main, Stuttgart oder München aus.

  Um den Gutschein für die Flugaktion zu erhalten, füllen die Käufer des HTC ChaCha oder HTC Salsa das Aktionsformular aus, das bei den teilnehmenden Partnern Vodafone, o2 und Base sowie dem freien Fachhandel ausliegt oder online unter www.htcflugaktion.de abrufbar ist. Sie senden das Formular dann einfach zusammen mit einer Kopie des Kaufbelegs und dem original EAN-Code-Aufkleber von der Verpackung in einem ausreichend frankierten Umschlag innerhalb von 15 Tagen nach Kauf an nachfolgende Adresse - und schon kann der Flug gebucht werden: TLC Marketing, Promotion und Incentive GmbH, Postfach 103205, 60102 Frankfurt am Main.

  „HTC hat alle wichtigen Facebook-Funktionen in die beiden Smartphones so in die Bedienführung eingebettet, dass man mit nur einem Tastendruck Bilder, Posts, Webseiten sowie den gerade gehörten Song mit Freunden teilen kann. Man bleibt also stets mit seinem virtuellen Freundeskreis in Kontakt“, sagt André Lönne, Executive Direktor DACH bei HTC. „Und um unseren Kunden die Möglichkeit zu geben, ihre Freunde im ‚echten Leben‘ zu treffen – auch wenn sie in anderen Ländern wohnen – haben wir die Fluggutschein-Aktion ins Leben gerufen.“

  In der Welt zu Hause und gleichzeitig mit allen Freunden in Kontakt

  Mit mehr als 500 Millionen aktiven Nutzern weltweit ist Facebook zum Synonym für Soziale Netzwerke geworden. Es ist die Kommunikationsplattform für Freundschaften, die auch über Landesgrenzen hinausgeht. Alle HTC ChaCha und HTC Salsa Nutzer, die demnächst auf Europareise gehen, halten ihren digitalen Freundeskreis mit einem Tastendruck auf den Facebook-Button auf dem Laufenden: mit einem Bild vor dem Eifelturm in Paris, einem Video im Londoner Hyde Park oder dem neuesten Song aus der Disco in Amsterdam.

  Dank der Facebook Chat App können auf dem HTC ChaCha und dem HTC Salsa zudem alle Freunde in einer Gruppe zusammengefasst werden, so dass Nutzer auf einen Blick sehen, wann wer online ist. Wer dann seine Erlebnisse interaktiv teilen will, startet einfach den LiveChat und springt von einem Gespräch zum anderen. Denn mit den neuen Social-Media-Phones von HTC hören die Gespräche niemals auf.

  Alle Details zu „HTC Flugaktion“ finden Interessierte unter www.htcflugaktion.de.

  * Dieses Angebot ist personenbezogen und begrenzt auf eine Teilnahme pro Haushalt (derselbe Name, dieselbe Adresse). Das Angebot ist nur gültig für volljährige Konsumenten, die wohnhaft in Deutschland sind und ein HTC ChaCha oder HTC Salsa im Zeitraum vom 18.07.2011 bis 30.09.2011 im teilnehmenden Handel käuflich erworben haben. Die vollständigen Nutzungsbedingungen für die Fluggutschein-Aktion können nachgelesen werden unter www.htcflugaktion.de.

  Über HTC

  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 07/16/2011ITC Judges Releases Initial Determination In Apple Vs. HTC Case

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  ITC Judges Releases Initial Determination In Apple Vs. HTC Case

  
  

  Taoyuan, Taiwan–July 16, 2011 – HTC received notice of the ITC judge’s initial determination in the Apple vs. HTC case, ITC No. 337-TA-710. Apple originally asserted 10 of its patents against HTC in March 2010, and the judge ruled today that HTC infringed on 2 patents. HTC does not yet have access to the judge’s full opinion and analysis to determine the details of his findings.

  
  “We are highly confident we have a strong case for the ITC appeals process and are fully prepared to defend ourselves using all means possible,” said Grace Lei, General Counsel of HTC. “We strongly believe we have alternate solutions in place for the issues raised by Apple. We look forward to resolving this case, so we can continue creating the most innovative mobile experiences for consumers.”

  
  The ITC’s Staff Attorney independently studied the facts and argued at trial that HTC does not violate any of the 10 Apple patents.

  
  The ITC has already ruled that Apple is infringing the patents of HTC's subsidiary S3 Graphics as part of ITC Investigation No. 337-TA-724.  HTC announced its acquisition of S3Graphics on July 6, 2011.

  
  HTC is a leading innovator of smartphones that has developed a strong customer brand, unique user experience and differentiated smartphone portfolio.

  
  Founded in 1997 with a passion for innovation and a vision for how smartphones would change people's lives, HTC has continually driven this vision by consistently introducing award-winning smartphones worldwide. In February 2011, HTC was honored as the handset maker of the year by the GSMA, the mobile industries global trade association.  For more information on HTC's history of innovation, please visit: http://www.htc.com/about/

  
  About HTC

  
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com

  
  # # #

  All trademarks mentioned in this document are trademarks of their respective owners.

• 07/14/2011HTC Appoints Jason Mackenzie To Newly Created Position Of President For Global Sales And Marketing

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  HTC Appoints Jason Mackenzie To Newly Created Position Of President For Global Sales And Marketing

  New role will be responsible for global sales and product marketing

  Taoyuan, Taiwan - July 13, 2011 - HTC Corporation, a global designer of mobile phones and devices, today announced the promotion of Jason Mackenzie to the newly-created position of president for global sales and marketing, effective immediately. In his new role, Mackenzie will report to Peter Chou and will be responsible for ensuring that HTC's sales strategies and go-to-market execution are aligned as HTC expands its global reach.

  "Under Jason's leadership, HTC has become one of the leading smartphone brands in the Americas. His attention to detail, focus on customer service and commitment to driving HTC's innovations across the region have been a testament to his sales and marketing management capabilities," said Peter Chou, chief executive officer of HTC Corporation. "In his new role, Jason is responsible for driving tighter integration and scale across our product portfolio globally."

  Mackenzie joined HTC in 2005 and has led HTC North America and Latin America since 2007. He will continue in his role as president of North America and Latin America until a replacement is announced.

  "HTC's tremendous success is testament to the company's commitment to innovation and focus on delivering unique experiences that capture the imagination of our customers around the world," said Mackenzie. "I am excited to be a part of a new phase in taking HTC's products to more people around the world."

  Prior to HTC, Mackenzie held a progression of sales and marketing positions with DENSO Wireless and Siemens Communications, concluding as Vice President for Siemens Communications. Mackenzie earned a bachelor's degree in Business Administration from Point Loma Nazarene University in San Diego.

  About HTC

  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 07/14/2011HTC bekommt einen neuen Sales Manager: Daniel Meier soll Marke HTC in der Schweiz vorantreiben

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  HTC bekommt einen neuen Sales Manager: Daniel Meier soll Marke HTC in der Schweiz vorantreiben

  Frankfurt, 14. Juli 2011 - Das HTC-Team in der Schweiz bekommt Verstärkung. Ab sofort unterstützt Daniel Meier als Sales Manager die Geschäfte des Smartphone- und Tablet-Herstellers. Er berichtet direkt an Eric Matthes, Country Manager Austria & Switzerland.

  Im Fokus der Arbeit von Daniel Meier steht die kontinuierliche Steigerung der Brand Awareness von HTC, die bereits im Jahr 2010 ein starkes Wachstum verzeichnen konnte. Sein Aufgabengebiet ist vor allem das Channel- und Partner-Management, wo er für die Gewinnung neuer und den Ausbau bestehender Kunden verantwortlich ist. Die Präsentation des Unternehmens nach außen, den flächendeckenden Abverkauf der HTC Geräte sowie die kontinuierliche Etablierung der Produkte in der Schweiz zählen darüber hinaus zu seinem Tätigkeitsbereich.

  Daniel Meier blickt auf eine langjährige Karriere im Mobilfunkbereich zurück. Zuletzt war er als Sales Manager Mobile Communications bei LG für die Koordination zwischen Netzbetreibern, Fachhandel und Distributoren verantwortlich. „Ich habe mich ganz bewusst für HTC als Arbeitgeber entschieden, weil ich von der Qualität und dem Design der Geräte überzeugt bin. Jetzt freue ich mich auf die Arbeit in einem dynamischen Unternehmen mit vielen innovativen Produkten“, sagt der 39-Jährige.

  Und auch Country Manager Eric Matthes freut sich über den neuen Mitarbeiter, mit dessen Unterstützung er die Präsenz von HTC auf dem Schweizer Markt noch weiter stärken will.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 07/12/2011HTC schickt Biker auf den Trip ihres Lebens

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  HTC schickt Biker auf den Trip ihres Lebens

  HTC feiert die Tour de France mit einem passionierten Viral Clip und lädt alle Sportfreunde zum Biken ein

  Frankfurt, 12. Juli 2011 — Vorhang auf für HTC Detour! HTC, einer der weltweit führenden Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7, stellt heute einen Viral Clip der ganz besonderen Art vor. Pünktlich zur Tour de France soll der Viral Clip Sportfreunde und alle, die es werden wollen, dazu motivieren, sich auf ihr Zweirad zu schwingen und die Umgebung neu zu erkunden. In dem Film wirken professionelle Radsportler und Mitglieder von HTC Highroad mit: z.B. Eric Zabel - der erfolgreichste deutsche Radrennfahrer - sowie junge Sporttalente und Biker-Freaks. Mit diesem hochkarätigen Team wird der Zuschauer mit auf (Um-)Wege durch Warschau genommen, um einige der ungewöhnlichsten Orte in der polnischen Hauptstadt zu entdecken, zu denen Fahrradfahrer normalerweise keinen Zugang haben.

  Der Viral Clip entstand in Warschau in der Abenddämmerung und zeigt, wie die Radsportler zehn ungewöhnliche Orte befahren und dabei das ein oder andere Hindernis bewältigen. Teil der Route waren z.B eine Autowaschanlage im Betrieb, ein schillernder Rummelplatz, eine U-Bahn-Station, ein Tram-Tunnel und der Palast der Kultur und Wissenschaft PKiN – gelegen an einem berühmten und stark frequentierten Tunnel in Warschau.

  An der Seite von Erik Zabel unterstützen talentierte Sportler aus dem HTC Highroad-Team wie Leigh Howard, Charlotte Becker, Kate Colclough und Frantisek Rabon die HTC Detour. Dazu kommen renommierte Freestyle Biker, die bereits mehrfach an internationalen Wettbewerben im Trial-, Street- oder Fixed-Gear-Biking teilgenommen haben: z.B der deutsche BMX-Fahrer Felix Mücke oder der österreichische Champion im Trial-Biking Thomas Öhler. Weitere Bike-Freaks waren John Shewsbury, Joshua Boothby und Jakob Santos. Verstärkung hat der Viral Clip zudem von den Warschauern bekommen: sie haben Tipps zu den Insider Locations in ihrer Stadt gegeben.

  Während des Drehs waren die Radsportler mit HTC Smartphones ausgestattet - das ideale „On-the-Ride“-Accessoire, um zum Beispiel mit Navigations-Guide ganz leicht von A nach B zu gelangen. Die Biker konnten die Detour unkompliziert, bequem und mit viel Spaß genießen, dank Features wie: superschnelle Internetverbindung, GPS sowie vorinstallierte Stadtpläne und Landkarten. Daneben kamen die HTC Smartphones natürlich zum Filmen und Aufnehmen von Bildern zum Einsatz. Ebenso haben die Sportler und Freestyle Biker ihre Updates und Check-Ins z.B. mit dem HTC ChaCha und HTC Salsa auf Facebook gepostet und so ihre Familie und Freunde über die Detour auf dem Laufenden gehalten.

  Stefan Streit, Vice President of Marketing and Retail bei HTC EMEA, erklärt: „Fahrradfahren ist eine Aktivität, die allen zugänglich ist und die jeder nach Belieben individuell ausüben kann – ob auf umweltfreundliche Art und Weise an die Arbeit zu kommen, sich fit zu halten oder einfach nur Spaß am Fahren zu haben. Genau das entspricht auch HTCs Philosophie von „quietly brilliant“. Der HTC Detour-Viral Clip soll unseren Kunden Anregungen und Impulse geben, sich von dieser Fahrrad-Begeisterung anstecken zu lassen und selbst kleine ‚Detours‘ in ihrer unmittelbaren Umgebung zu organisieren. Mit ihren HTC Smartphones können sie diesen Erlebnissen einen besonderen Kick geben.“

  Der HTC Detour-Viral Clip und zusätzliches Viral Clip-Material kann unter www.htcdetour.com

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unte  www.htc.com zur Verfügung.

• 07/08/2011HTC Acquires S3 Graphics

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  HTC Acquires S3 Graphics

  HTC Adds Key Graphics Visualization Patents To Existing IP Portfolio

  Taoyuan, Taiwan — July 6, 2011 — HTC Corporation, a global designer of mobile phones and devices,today announced the acquisition of all outstanding shares of S3 Graphics Co., Ltd. (“S3 Graphics”) for an aggregate consideration of US$300 million, payable  fin cash. The acquisition strengthens HTC’s technology leadership and extends its IP portfolio with the addition of 235 patents and the pending applications, including those related to graphics visualization technologies.

  S3 Graphics is a leading provider of innovative graphics visualization technologies. It licenses the widely recognized texture compression algorithms, known as S3 Texture Compression (“S3TC™”), to the world’s leading technology and consumer electronics companies, including Microsoft, Sony and Nintendo. In addition to its traditional markets in PCs and game consoles, S3 Graphics’ texture compression technology is increasingly being applied to smartphones and tablet devices. S3TC is also invaluable to the development and implementation of advanced 3-D video graphics.

  “As a leading mobile innovator, HTC is committed to continually enhancing its IP portfolio,” said Peter Chou, CEO of HTC. “S3 Graphics’ patents are highly complementary to HTC’s existing innovations and multimedia capabilities.”

   “S3 Graphics has a long history of designing graphics processor chips and technologies,” said Dr. Ken Weng, CEO of S3 Graphics. “S3 Graphics’ technology has been implemented in more than one billion computers, game consoles and mobile devices worldwide.”

  S3 Graphics is a private company owned by VIA Technologies, Inc. ("VIA") and WTI Investment International, Ltd. (“WTI”), an investment company, in which Cher Wang, Chairman of HTC, is an indirect significant shareholder.

  The proposed transaction has received approvals from the boards of directors of HTC, WTI and VIA.Subject to regulatory approvals and other customary conditions, the transaction is expected to close before end of 2011.

  About HTC
  HTC Corporation (“HTC”) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 07/06/2011Sieben Awards auf einen Streich: HTC als globaler Design-Vorreiter anerkannt

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  Sieben Awards auf einen Streich: HTC als globaler Design-Vorreiter anerkannt
  HTC Legend, HTC Gratia und HTC Evo 4G (USA) erhalten Auszeichnungen von IDEA, red dot und IDA

  Frankfurt, 6. Juli 2011 –HTC, einer der weltweit führenden Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7, wurde gleich mehrfach für seine Spitzenleistung in punkto Design ausgezeichnet und erhält für ausgewählte Smartphones den IDEA Award, red dot Award und IDA Award. Neben dem Top-Smartphone in den USA, HTC Evo 4G, haben sich hier insbesondere das HTC Legend und das HTC Gratia gegen die Konkurrenten durchgesetzt. Die internationalen Auszeichnungen bestätigen HTCs Bestreben, intuitive User Experiences zu schaffen, die die alltägliche Nutzung von Smartphones ein bisschen leichter gestalten. Und sie reflektieren die Philosophie von HTC, mobile Endgeräten zu schaffen, die auf die individuellen Vorlieben und Wünsche der Endkonsumenten ausgerichtet sind.

  Scott Croyle, Vice President of Design bei HTC, erklärt: „Viele HTC-Mitarbeiter sehen sich durch die Awards von IDEA, red dot und IDA bestätigt und haben auf den Preisverleihungen gemeinsam gefeiert. Unsere Design-Teams schauen ganz genau auf die unterschiedlichen Bedürfnisse der Kunden und beobachten sie. Dabei entstehen Produkte, die auch die vielfältigen Standards und Regionen auf der ganzen Welt berücksichtigen.“

  IDEA 2011
  Darüber hinaus gewann HTC im März dieses Jahres drei Preise bei dem internationalen Designwettbewerb von red dot. Dabei erhielt das HTC Evo 4G für sein bahnbrechendes Design die höchste Auszeichnung, den red dot : best of the best-Award. Auch das HTC Legend und HTC Gratia wurden mit dem weltweit anerkannten Qualitätssiegel für ausgezeichnetes Design bedacht.

  Red dot 2011
  Darüber hinaus gewann HTC im März dieses Jahres drei Preise bei dem internationalen Designwettbewerb von red dot. Dabei erhielt das HTC Evo 4G für sein bahnbrechendes Design die höchste Auszeichnung, den red dot : best of the best-Award. Auch das HTC Legend und HTC Gratia wurden mit dem weltweit anerkannten Qualitätssiegel für ausgezeichnetes Design bedacht.

  IDA 2011
  Bei den International Design Awards (IDA) im Mai 2011, die den Fokus auf smartes und nachhaltiges Design setzen, wurde HTCs Pionierarbeit bei Design ebenfalls gewürdigt – das HTC Legend erhielt Gold bei den IDA Awards 2010.

  Verfügbarkeit der Award-Gewinner in der DACH-Region
  Das HTC Evo 4G und HTC Droid Incredible sind ausschließlich auf dem US-Markt erhältlich. Das HTC Legend ist in der gesamten DACH-Region bei führenden Netzwerkbetreibern und im Fachhandel verfügbar. Das HTC Gratia gibt es exklusiv bei Saturn und Mediamarkt in der DACH-Region.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 07/05/2011HTC Recognized for Global Design Leadership

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  HTC Recognized for Global Design Leadership
  Honored with Eight Awards, Including the Prestigious IDEA Gold Award

  Bellevue, Wash / Taoyuan, Taiwan – July 5, 2011 –HTC Corporation, a global designer of mobile phones, has been honored by three separate international organizations for excellence in product design, reflecting the company’s commitment to creating perfect experiences for everyday life that make consumers’ lives a little better.

  HTC’s philosophy of designing mobile phones for the individual passions and pursuits of consumers is reflected in each winning product line, resulting in recent awards from IDEA, and earlier in the year from red dot and IDA.

  “Countless HTC employees came together to earn the recognition we received at IDEA 2011, red dot 2011 and IDA 2010,” said Scott Croyle, vice president of design at HTC.  “Our award-winning designs span multiple disciplines and regions around the world. Our teams listened to and observed customers, recognized their differing needs, and partnered to design products that have these customers’ desires at heart.”

  HTC garnered four top awards at the 2011 International Design Excellence Awards (IDEA), known as the “Oscars of Design,” and sponsored by Fast Company magazine and the Industrial Designers Society of America, for devices in the communications tools category.  The HTC Droid Incredible was given a Gold award, HTC EVO 4G recognized with a Silver award, and the HTC Legend garnered a Bronze award.  Additionally, the HTC Aria was a finalist in the communications tool category. 

  “The rigor of selecting the best of over 2,000 entries culminated in three days of intense dialogue and debate that was stimulating and rewarding for the 20 expert jurors—we are proud of the work we have chosen to represent the best from our profession,” said IDEA’s Jury Chair Davin Stowell, founder and CEO of Smart Design.

  Started in 1980 by the Industrial Designers Society of America (IDSA), the International Design Excellence Awards Program (IDEA®) fosters business and public understanding about the impact of design excellence on the quality of life and the economy. 

  HTC Receives “red dot” of Approval from Global Jury
  In March 2011, HTC won three awards from red dot.  The EVO 4G won the highest product design award: the “red dot: best of the best” award, recognizing trailblazing design.  In addition, the HTC Legend and HTC Aria won a red dot, a quality seal awarded to devices with high design quality, that stand apart from comparable products.

  red dot was judged by a jury from across the globe, whose background gives them unique insight to assess the special intercultural aspects of design. The red dot awards are sponsored by the Red Dot Museum in Germany and Singapore. The competition is aimed at all those who would like to distinguish their business activities through design.

  “HTC’s drive to connect with consumers through design was apparent in the winning selections,” said Professor Dr. Peter Zec, president of the competition. “Each year we seek out brands that successfully harness the power of design to the masses.

  International Design Awards (IDA) Gives HTC Gold
  In May 2011, the IDA, a four-year-old awards program honoring smart and sustainable design, recognized HTC’s pioneering design by awarding the HTC Legend a Gold at the 2010 IDA Awards. 

  “This competition year has been our largest to date, with entries from over 65 countries,” said Jade Tran, competition director. “We were very excited to see design that was so committed to design theory and creating a strong connection between consumer and product.  HTC certainly exemplified this in the Phone and Communications Technology category.”

  A handful of designers, thinkers and entrepreneurs created the International Design Awards in 2007 as a response to the lack of recognition and celebration for smart and sustainable multidisciplinary design.

• 06/27/2011Multimedia Superphone HTC EVO 3D™ kommt ab Juli nach Europa

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  Multimedia Superphone HTC EVO 3D™ kommt ab Juli nach Europa

  Fotos und HD-Videos (720p) ab sofort in 3D aufnehmen und noch lebendiger erleben

  Frankfurt, 27. Juni 2011 – HTC, einer der weltweit führenden Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7, bringt das HTC EVO 3D nach Europa. Das mit einem 1,2 GHz starken Qualcomm® Snapdragon™ Dualcore-Prozessor ausgestattete Multimediaphone macht Bild- und Videoaufnahmen dank 3D ohne Brille noch lebendiger. Das griffsichere gerillte Gehäuse lässt einen selbst in den aufregendsten Momenten nicht den Fokus verlieren und das einzigartige HTC Sense™-Erlebnis sorgt für die optimale, einfache Bedienung. Auf Hollywood Blockbuster kann zusätzlich über HTC Watch zugegriffen werden.

  „Smartphones haben die Art und Weise, wie Menschen kommunizieren und sich unterwegs die Zeit vertreiben, revolutioniert. Heutzutage hat man seine Lieblingsfilme, -musik, -bilder und -spiele auch mobil immer dabei“, so Florian Seiche, Präsident von HTC EMEA. „Das HTC EVO 3D gibt Menschen die Möglichkeit, 3D auch außerhalb der eigenen vier Wände auszuprobieren und Bilder und Videos mit Familie und Freunden zu teilen.“

  3D natürlich genießen
  Dank eines stereoskopischen 10,9 cm (4,3”) großen Displays mit qHD-Auflösung können 3D-Effekte auf Bildern und in Videos ganz natürlich und ohne zusätzliche Brille genossen werden. Spannende, aufregende oder einfach nur schöne Momente lassen sich über die 5 Megapixel Dualkamera des HTC EVO 3D in 3D aufnehmen und in einzigartiger Tiefe und Lebendigkeit wieder erleben. Wer gerade keine 3D-Videos oder Bilder machen will, kann über den seitlich angebrachten Schalter einfach auf 2D wechseln. Kreative schalten während der Aufnahme einfach den Tilt-Shift-Effekt, für die Miniaturisierung der Objekte im Bild, oder einen der anderen Effekte wie Negativ, Sepia, Verzerrung oder Tiefenschärfe hinzu. Für kristallklare Videos mit 30 Bildern pro Sekunde in 720p, auch in recht dunklem Partylicht, sorgt das f/2.2-Weitwinkelobjektiv.

  Mobiles Entertainment in einer neuen Dimension
  3D-Filme, -Bilder und Spiele gewinnen auf dem HTC EVO 3D eine ganz neue Dimension. Der eindrucksvolle 3D-Effekt erschafft zusammen mit dem Stereo Surround Sound eine komplett neue Welt, die entdeckt und geteilt werden kann. Das leistungsstarke Multimediakraftwerk überzeugt aber nicht nur mit 3D, sondern auch mit schnellem Surfen dank HSPA+ und WLAN, für ausreichend Ausdauer sorgt der 1.730 mAh große Akku. Selbst HD-Videos (720p) können ruckelfrei abgespielt und über DLNA oder einen Kabeladapter an Fernseher gestreamed werden. Über die Frontkamera mit 1,3 Megapixel grüßen Vielreisende die Daheimgebliebenen über Videochat oder -telefonie.

  HTC Sense
  Das gesamte Leistungspaket wird mit dem integrierten HTC Sense-Erlebnis abgerundet. 3D Menüs und ein anpassbarer, aktiver Lockscreen machen das HTC EVO 3D zum Fenster in die eigene Medien- und Kommunikations-Welt – angefangen bei Fotos bis hin zu den neuesten Social Media Updates. Egal ob E-Mail, Instant Messaging oder Social Networking, der aktive Lockscreen erlaubt einen direkten Einstieg in die gewünschte Anwendung. Auch die wohl schönste Wetteranwendung auf Android wurde mit neuen atemberaubenden Animationen weiter aufgewertet.

  Premium Design, herausragende Leistung
  Das HTC EVO 3D fügt sich nahtlos in die Design-Sprache von HTC ein. Das hochwertige „Look and Feel“ des Gerätes wird durch seine schlanken Abmessungen (126 x 65 x 12,05 mm) und das optisch hervorstechende Kameragehäuse unterstützt. Die Rückseite des Multimedia-Talents lässt den Nutzer dank leichter Riffelung auch haptisch in eine neue Dimension vorstoßen. Dabei wirkt die Rückseite gummiert, fühlt sich aber trotzdem natürlich in der Hand an.

  Preis und Verfügbarkeit
  Das HTC EVO 3D ist ab Juli zu einer UVP von 699 Euro bzw. 799 CHF in Deutschland, Österreich und der Schweiz verfügbar.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 06/26/2011HTC Invests in New European and UK Headquarters

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  HTC Invests in New European and UK Headquarters

  LONDON, UK – June 27, 2011 – HTC Corporation, a global designer of mobile devices, today opened the doors to its new European and UK headquarters based in Slough in a ceremony officiated by Ed Vaizey MP, the Minister for Culture, Communications and Creative Industries. The ceremony was attended by The Worshipful the Mayor of Slough, Sukhjit Dhaliwal, Peter Chou, CEO of HTC Corporation, members of the HTC board and Florian Seiche, President of HTC EMEA, who highlighted this important milestone in the company’s history, affirming HTC’s commitment to consumers, operators and partners across the region.

  HTC’s European operations have grown steadily over recent years to encompass more than 50 territories. Its commitment to Europe has influenced HTC’s global strategy through engagement, investment in local talent and strategic partnerships with local and regional operators and partners. It has also been a source of new inspiration to the designers and engineering teams behind HTC’s expanding portfolio of mobile devices, delivering experiences that strongly resonate with local cultures. Melding Eastern culture with Western ideals, HTC has developed a fast-paced innovation environment and people-centric business model that has propelled the company to a global consumer brand. The investment in the EMEA market’s own headquarters symbolises the rapid growth HTC has experienced in recent years.

  “HTC is on a hugely exciting journey, from humble beginnings to a global brand,” said Peter Chou, CEO of HTC Corporation.  “HTC is growing on all fronts in 2011; we’re attracting new, exciting talent to the senior management team and increasing our commitment to local markets through investment in people and partnerships. Our new European office is a natural next step to show our commitment to the EMEA market and we look forward to using this office as a base from which to drive the European mobile market forward in the years to come.”

  The new facility will house the senior management, sales & marketing and engineering teams for HTC EMEA and HTC UK. Florian Seiche, President of HTC EMEA commented, “Slough is the ideal base from which to operate in Europe and run our UK business, which we have seen go from strength to strength. It offers great transport links with easy access to London and the major travel hubs for the rest of Europe. HTC is committed to expanding our influence in EMEA over the next few years and look forward to using this new state-of-the-art base to derive more insights into how we will communicate in the future in order to fuel mobile innovation now and in the future.”

  Notes to editors

  2010 key figures:

  • 25 million handsets sold worldwide
  • Revenue in 2010 topped $9 billion, representing a 93% growth on previous year
  • 50% consumer brand awareness achieved

  Q1 2011 key figures:

  • 9.7 million smartphones sold globally: an increase of 192% year-on-year, and 6% on the previous quarter.
  • In the first quarter of 2011, smartphone sales across EMEA jumped 67 percent from a year earlier. (Canalys data)

  About the new HQ
  

  • The new European and UK headquarters is 6,500 square metres (69,692 square feet) in size
  • The new headquarters was formerly the UK headquarters of O2
  • The facility provides additional space for nearly 150 new positions to be created over the coming 12 months

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 06/26/2011HTC investiert in ein neues europäisches und britisches Headquarter

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  HTC investiert in ein neues europäisches und britisches Headquarter

  Frankfurt, 26. Juni 2011 – Die HTC Corporation, führend bei Windows Phone 7 und Android Geräten, öffnete gestern die Türen seines neuen europäischen und britischen Headquarters in Slough. Die Eröffnungszeremonie wurde dabei von Ed Vaizey MP, Minister für Kultur, Kommunikation und Kreativwirtschaft in Großbritannien begleitet. Bei den Feierlichkeiten waren der Bürgermeister von Slough, Sukhit Dhaliwal, Peter Chou, CEO der HTC Corporation sowie einige Aufsichtsratsmitglieder von HTC anwesend. Auch Florian Seiche, President of HTC EMEA, betonte vor Ort die Wichtigkeit dieses Meilensteins in der Unternehmensgeschichte und bekräftigte dabei den Einsatz von HTC für die Kunden, Netzbetreiber und Partner der gesamten Region.

  Das operative Geschäft von HTC ist in den letzten Jahren stetig gewachsen und umfasst heute mehr als 50 Regionen. Dabei hat HTC seine globale Strategie auf Europa ausgerichtet – durch sein Engagement, Investment in lokale Führungskräfte und strategische Partnerschaften mit regionalen Netzbetreibern und Partnern. Die Vielfältigkeit der Regionen bietet zudem immer neue Inspirationsquellen für die Designer und Ingenieure, die hinter dem stetig wachsendenden HTC-Portfolio stehen. Sie werden angeregt, Experiences zu schaffen, die auf die unterschiedlichen Regionen zugeschnitten sind. Durch die Verschmelzung von östlicher Kultur mit westlichen Idealen hat HTC eine Unternehmenskultur für sich schnell entwickelnde Innovationen sowie ein Business-Modell, das auf die Bedürfnisse der Kunden ausgerichtet ist, geschaffen. Mit dieser Kombination wurde HTC bis heute zu einer weltweiten Consumer Brand. Das Investment in ein eigenes EMEA Headquarter symbolisiert das rasante Wachstum, das HTC in den letzten Jahren hatte.

  „HTC befindet sich aktuell auf einer spannenden Reise, von bescheidenen Anfängen zu einer globalen Marke“, so Peter Chou, CEO der HTC Corporation. „HTC wächst 2011 in allen Bereichen. Wir locken neue, vielversprechende Talente für das Senior-Management-Team an und verstärken unser Engagement in den lokalen Märkten durch mehr Investitionen in Partner. Unser neues Büro in Europa ist der nächste Schritt, um zu zeigen, wie wichtig die EMEA-Region für uns ist. Wir freuen uns auf das neue Büro und werden es als Basis für unser kontinuierliches Bestreben nutzen, den europäischen Mobilfunkmarkt voranzutreiben.“

  Das neue Gebäude beherbergt das Senior Management sowie die Sales, Marketing und Entwickler Teams von HTC Europe und HTC UK. Florian Seiche, President of HTC EMEA, ergänzte: „Slough ist die ideale Basis, von der aus wir in Europa arbeiten können und auch unsere englischen Geschäfte weiterhin am Laufen halten können. Von hier aus haben wir optimale Anbindung nach London sowie zu den wichtigen Verkehrsknotenpunkten im Rest Europas. HTC hat sich zum Ziel gesetzt in den kommenden Jahren seinen Einfluss in EMEA weiter auszubauen. Umso mehr freuen wir uns, diesen neuen Standort nutzen zu können, um mehr und tiefere Einblicke in unsere zukünftige Kommunikation zu geben, mit der wir die mobile Innovation jetzt und in der Zukunft vorantreiben wollen.“

  Weitere Details:

  Kennzahlen 2010

  • 25 Millionen weltweit verkaufte Geräte
  • Über 9 Milliarden US-Dollar Umsatz und ein Wachstum von 93 Prozent im Vergleich zum vorigen Jahr
  • 50 Prozent Consumer Brand Awareness

  Kennzahlen Q1 2011

  • 9,7 Millionen verkaufte Smartphones: Das ist eine jährliche Steigerung von 192%, und 6% über dem vorherigen Quartal
  • Im ersten Quartal 2011 vergrößerte sich der Market in EMEA um 67 Prozent im Vergleich zum Vorjahr (Canalys)

  Über das neue Headquarter

  • Das neue europäische und britische Headquarter erstreckt sich über 6.500 m2
  • Das neue Headquarter war zuvor das britische Headquarter von O2
  • Das Gebäude umfasst zusätzlichen Platz für fast 150 neue Positionen, die in den kommenden 12 Monaten geschaffen werden sollen

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 06/14/2011Social Media Smartphones HTC ChaCha und HTC Salsa ab sofort erhältlich

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  Social Media Smartphones HTC ChaCha und HTC Salsa ab sofort erhältlich

  Facebook-Updates wie anstehende Geburtstage oder neue Fotos werden direkt auf dem Smartphone-Display angezeigt

  Frankfurt, 14. Juni 2011 – Neues auf dem Handymarkt im Juni: Ab sofort sind die zwei ersten Social Media Smartphones von HTC, das HTC ChaCha und das HTC Salsa, im freien Fachhandel in Deutschland, Österreich und der Schweiz erhältlich. Mit den Geräten stellt der führende Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7 seine ersten Phones für den direkten Zugriff via Facebook-Taste ins weltweit beliebteste soziale Netzwerk Facebook vor. Eingesetzt wird die neueste Android-Version 2.3.3 sowie HTC Sense, um Facebook durchweg in die Mobile Experience zu integrieren. Zum Beispiel werden bei Anrufen automatisch die neuesten Updates und Fotos sowie der anstehende Geburtstag des anrufenden Kontaktes auf dem Display angezeigt. Das Ganze funktioniert natürlich auch bei ausgehenden Telefonaten. Ergänzend lassen sich die Homescreens mit neuen Facebook Widgets weiter individualisieren und Facebook-Nachrichten, Mails und Chats werden im Adressbuch neben E-Mails, SMS und Anrufen angezeigt. Besonderes Highlight: Dank des integrierten Facebook-Buttons können Bilder, Posts, Webseiten, Artikel und der aktuelle Standort sowie der gerade gehörte Song mit einem Knopfdruck versendet oder mit allen Freunden auf Facebook geteilt werden. Dabei erkennen die Social Media Smartphones den jeweiligen Kontext und der leuchtende Facebook-Button signalisiert, wenn sich ein Status-Update oder Kommentar anbietet.

  HTC ChaCha: Markanter „Knick“ in der Optik
  Neben seiner einzigartigen Form zeichnet sich das HTC ChaCha mit einem markanten „Knick“ aus. Auf dem 6,6 cm (2,6“) großen TFT Touchscreen mit einer Auflösung von 480 x 320 Pixel lässt es sich komfortabel im Internet surfen und mit der ergonomischen QWERTZ-Tastatur darunter steht Chat-Sessions bis tief in die Nacht nichts mehr im Weg. Zwei Kameras, die eine mit 5 Megapixel und LED-Blitz und die andere mit VGA-Auflösung, machen gestochen scharfe Aufnahmen für eindrucksvolle Facebook Posts oder Video Chats. 800 MHz Qualcomm-Prozessor, 512 MB ROM, 512 MB RAM, 2 GB microSD-Karte (bis 32 GB erweiterbar), digitaler Kompass, integriertes GPS/A-GPS, Bluetooth 3.0 und 3,5mm-Audioklinke runden das Ausstattungspaket ab. Dank HSDPA+/HSUPA+ und WLAN 802.11 b/g/n lässt sich schnell im Internet surfen, auf Soziale Netzwerke und den Android Market™ zugreifen. Für ausreichend Ausdauer sorgt der 1.250 mAh große Akku im 114,4 x 64,6 x 10,7 mm schlanken Smartphone.

  HTC Salsa: Extravagante Design-Linie wird fortgesetzt
  Mit seinem schlanken Aluminium-Unibody-Gehäuse und den handlichen Abmessungen von 109 x 58,9 x 12,3 mm setzt das HTC Salsa die extravagante Design-Linie des HTC Legend fort. Und die 5 Megapixel-Kamera mit LED-Blitz und Autofokus hält unvergessliche Momente fest, die man später auf dem 8,6 cm (3,4“) großen TFT- Touchscreen mit einer Auflösung von 480 x 320 Pixeln in leuchtenden Farben anschauen kann. Dank des 800 MHz starken Qualcomm-Prozessors wird auch ein schnelles Wechseln zwischen Anwendungen ermöglicht. Für die intensive Nutzung stehen 512 MB RAM und 512 MB ROM sowie der über microSD-Karte auf bis zu 32 GB erweiterbare Speicher zur Verfügung. HSPA+ und WLAN b/g/n sorgen für verzögerungsfreie Datenübertragung. Bluetooth 3.0 mit FTP/OPP, 3,5mm Audioklinke und integriertes GPS/A-GPS komplettieren die Ausstattung. Für lange Chat- und Video-Sessions sorgt der 1.520 mAh starke Akku.

  Das HTC ChaCha und das HTC Salsa legen einen neuen Standard unter den Social Media Smartphones fest. Deshalb freuen wir uns, dass wir unseren Kunden dieses neue Erlebnis jetzt mit diesen beiden Geräten auf den deutschsprachigen Markt bringen und sind gespannt, wie die neuen Funktionen beim Endkunden angenommen werden“, so André Lönne, Executive Director DACH bei HTC.

  Verfügbarkeit
  Das HTC ChaCha ist ab sofort zu einer UVP von 319 Euro im freien Fachhandel und bei e-plus verfügbar, gefolgt von Vodafone und o2. Das HTC Salsa ist ab sofort in Deutschland zu einem Preis von 389 Euro im freien Fachhandel verfügbar.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 06/06/2011HTC startet mobiles Entwicklerprogramm und veröffentlicht SDK Toolkit

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  HTC startet mobiles Entwicklerprogramm und veröffentlicht SDK Toolkit

  Mit HTCdev und HTC OpenSense SDK unterstützt HTC Entwickler bei der Programmierung von mobilen Apps und einzigartigen User Experiences für das gesamte HTC-Produktportfolio

  Frankfurt, 6. Juni 2011 – HTC, einer der führenden Hersteller innovativer mobiler Endgeräte auf Basis von Android und Windows Phone 7, hat heute HTCdev vorgestellt. Das Programm ist speziell für mobile Entwickler konzipiert und soll sie durch Tools, Ressourcen und eine Community unterstützen. Darüber hinaus stellt HTC das HTC OpenSense Software Developer Kit (SDK) vor, das Programmierern ermöglicht, Software- und Hardware-Innovationen bei HTC-Smartphones nutzbar zu machen und so integrierte mobile Applikationen und Experiences zu entwickeln. HTC schafft durch den Launch von HTCdev – im Anschluss an das HTC Pro-Programm vom letzten Jahr – ein Netzwerk von Ressourcen, um Entwicklern und Unternehmen dabei zu helfen, Herausforderungen und Möglichkeiten im mobilen Umfeld optimal gerecht werden.

  „HTC ist ein Unternehmen von Ingenieuren, die stets mit Leidenschaft daran arbeiten, die Möglichkeiten des mobilen Umfelds auszuschöpfen und zu erweitern – mit dem Ziel, Auswahlmöglichkeiten durch vielfältige Innovationen zu schaffen “, sagt Peter Chou, CEO der HTC Corporation. „Wir glauben fest an die Prinzipien Offenheit und Ideenreichtum, um diese Innovationen hervorzubringen und freuen uns, mit HTCdev neue Tools für Entwickler bereitzustellen, um die nächste Stufe der mobilen Experience zu schaffen.“

  Das HTCdev-Programm soll Entwickler in allen Branchen weltweit unterstützen, egal ob Einzelpersonen oder Großunternehmen. Die Website www.HTCdev.com wird voraussichtlich im Sommer 2011 online gehen. Dort wird eine umfangreiche Ressourcen-Bibliothek mit Anleitungen, Best-Practice-Beispielen, Dokumentationen und weiteren Support-Angeboten bereitgestellt. Die Website wird zudem einen „Feedback Channel“ anbieten, über den Anwender ihre Rückmeldungen an HTC und Verbesserungsvorschläge für das Entwickler-Toolset und das Programm geben können.

  Herzstück des neuen Entwicklerprogramms ist das HTC OpenSense SDK, das Android-Entwicklern eine tiefgreifende Integration in die HTC Sense 3.0 Experience ermöglicht. Das Rahmenwerk bietet zudem Schnittstellen und Sample Codes für 3D-Displays und den Digitalen Stift des HTC Flyer an. Das HTC OpenSense SDK, das HTC parallel mit dem Launch der neuen Website HTCdev.com veröffentlicht, wird regelmäßig aktualisiert und erweitert werden – basierend auf den Anregungen der Entwickler-Community. Bereits heute können Anwender die Website www.HTCdev.com besuchen und sich für den News-Alert registrieren, um benachrichtigt zu werden, sobald das HTC OpenSense SDK verfügbar ist.

  Über HTC
  Die HTC Corp. wurde 1997 gegründet und ist auf das Design und die Fertigung von innovativen mobilen Geräten spezialisiert.

  Seit der Gründung ist HTC zu einem der erfolgreichsten Hersteller von Geräten für das Betriebssystem Microsoft Windows Mobile und Android avanciert. Das Unternehmen hat spezielle Partnerschaften mit den wichtigsten Mobilfunk-Marken aufgebaut – darunter mit den fünf führenden Betreibern Europas und den Top-Vier in den Vereinigten Staaten sowie mit vielen der erfolgreichsten asiatischen Mobilfunkanbieter.

  HTC zählt zu den am schnellsten wachsenden Unternehmen im Mobilfunkmarkt. Das Unternehmen ist an der Taiwan Stock Exchange notiert (2498). Weitere Informationen stehen unter www.htc.com zur Verfügung.

• 05/19/2011HTC Increases Commitment To Asia Markets Supported By Expanded Leadership Team

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  HTC Increases Commitment To Asia Markets Supported By Expanded Leadership Team

  HTC announces Jack Tong as president of HTC North Asia and Lennard Hoornik as president of HTC South Asia

  Taoyuan, Taiwan – May 18, 2011 – HTC Corporation, a global leader in mobile innovation and design, today announced an increased commitment to Asia-Pacific supported by the executive promotion of Jack Tong and the appointment of Lennard Hoornik to newly created regional management positions. The organizational expansion allows HTC to build a strategic foundation for future growth across the region.

  “2011 has already been a year of remarkable growth and expansion for HTC,” said Peter Chou, CEO of HTC Corporation. “Today’s announcement is more than a product of that success, it is a signal of our commitment to ongoing strategic investment in Asia and building on our regional leadership as we look forward to our future growth opportunities.”
  As president of HTC North Asia, Jack Tong will be based in Taiwan and will be responsible for the growth and development of Taiwan, Hong Kong, Korea, Japan, Vietnam and China. Over the last six years in his previous role as vice president of HTC Asia, Jack Tong grew HTC from a relatively young brand to one of the region’s mobile leaders. In 2010, his leadership propelled HTC Asia to 200% growth, making it the fastest-growing region for the company and laying the groundwork for today’s announcement of expanded investment.

  As president of HTC South Asia Pacific, Lennard Hoornik will be based in Singapore and responsible for Singapore, India, Thailand, Malaysia, Indonesia, Philippine, Australia and New Zealand.  Hoornik brings a wealth of expertise in the mobile industry where he has held multiple management positions in the Asia-Pacific region.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 04/12/2011HTC Unveils Multimedia Superphone, The HTC Sensation™ 4G

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  HTC Unveils Multimedia Superphone, The HTC Sensation™ 4G

  HTC brings one of its most advanced smartphones ever to the United States exclusively to T-Mobile customers

  BELLEVUE, Wash. – April 12, 2011 – HTC Corporation, a global leader in mobile innovation and design, today introduced the HTC Sensation 4G, a smartphone that shines a spotlight on entertainment with HTC’s new HTC Watch™ video service. Crafted with premium design elements, the HTC Sensation 4G features the company’s latest customer-focused HTC Sense™ experience that puts people at the center by making their smartphones work in a more simple and natural way. The HTC Sensation 4G will be available in the US exclusively from T-Mobile USA beginning this summer.

  “Consumers have quickly transformed smartphones into consumer lifestyle hubs that are pocket-sized entertainment centers that enable people to take their favorite multimedia content with them wherever they go. The new HTC Watch service makes it fun and easy for people to access premium movies and TV shows while on the go,” said Peter Chou, CEO of HTC Corporation. “The HTC Sensation 4G combines this great multimedia experience within the latest HTC Sense experience in a premium device that delivers a powerful and unprecedented smartphone to our customers.”

  “The HTC Sensation 4G delivers the ultimate in speed and entertainment on America’s Largest 4G network,” said Andrew Sherrard, senior vice president of marketing for T-Mobile USA. “With a lightning-fast dual core processor and 4G speeds, customers will experience the difference when accessing rich media and content on the HTC Sensation 4G’s beautiful qHD display. We look forward to adding the HTC Sensation 4G to our industry-leading lineup of 4G smartphones.”

  Premium Design and Materials
  Tapping into HTC’s trademark design language, the HTC Sensation 4G’s premium look and feel is enhanced by its rounded edges, aluminum unibody construction and the touch screen surface is protected by a contoured screen that feels more natural as a finger is glided across it. The 4.3-inch qHD display delivers high-resolution widescreen viewing and gives the HTC Sensation 4G slender proportions that feel natural in a person’s hand. At the heart of the HTC Sensation 4G beats a powerful, 1.2-gigahertz dual-core Qualcomm® Snapdragon™ processor, which enables gorgeous graphics and all-around fast performance.

  HTC Sense
  Complementing the HTC Sensation 4G’s premium design is the latest HTC Sense experience that boasts a host of new features and enhancements, helping people to have more fun and get more done. For instance, HTC Sense introduces a customizable active lockscreen experience that transforms the lockscreen into a real-time window to the most important information and content, such as social updates, photos, weather or stock updates that are viewed by simply waking up the display. In addition, the new active lockscreen becomes a customizable gateway that lets people quickly jump to the most used features, like making a phone call, sending an email, taking a picture or anything else with the same quick gesture usually used to unlock the phone. For instance, the camera can be launched right from the lock screen with a single motion, saving precious seconds when you’re trying to capture the action. Sharper graphics, vibrant animations and new widgets make HTC Sense look better than ever and, by continuing to focus on all of the aspects, both large and small, that make HTC Sense special, HTC introduces a more cinematic and immersive weather experience with stunning imagery and audible weather effects.

  HTC Sense also makes it easy to have fun by enabling people to capture and share special moments. The HTC Sensation 4G’s 8-megapixel camera doesn’t just shoot gorgeous photos but, with the new instant capture feature, lets people capture the moments they want without worrying about missing or keeping up with the action. The HTC Sensation 4G also shoots full HD video in 1080p resolution, with full stereo sound, at up to 30 frames a second, giving you smooth video that is better than many other phones. With the new Video Trimmer tool, people can crop their clips to the perfect size for easy sharing with friends and family.

  HTC Watch
  The HTC Sensation 4G is a smartphone that is built from the ground up for a sophisticated, evolved multimedia experience. The 4.3” widescreen display means that users can watch movies like they were meant to be seen – in their full cinematic glory, with no cropping or letterboxing. The HTC Sensation 4G is also the first smartphone to feature HTC Watch – an application and service that puts an entire library of the latest, premium movies and TV shows right at your fingertips, letting people discover the latest video content in an easy and visually engaging way. HTC Watch uses progressive download technology that makes it possible to watch videos without waiting for a huge file to finish downloading. HTC Watch offers the choice of renting or buying videos, and if purchased, lets you watch them on up to five different HTC devices.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 04/12/2011HTC Unveils Multimedia Superphone, The HTC Sensation™

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  HTC Unveils Multimedia Superphone, The HTC Sensation™

  HTC continues to introduce advanced entertainment
  capabilities with the introduction of HTC Watch on the HTC Sensation

  LONDON – April 12, 2011 – HTC Corporation, a global leader in mobile innovation and design, today introduced the HTC Sensation, a smartphone that shines a spotlight on entertainment with HTC’s new HTC Watch™ video service. Crafted with premium design elements, the HTC Sensation features the company’s latest HTC Sense™ experience that puts people at the center by making their smartphones work in a more simple and natural way. 

  “Smartphones have evolved into pocket-sized entertainment centers that enable people to take their favorite content with them wherever they go,” said Peter Chou, CEO of HTC Corporation. “The HTC Sensation takes this even further by combining the great new HTC Watch entertainment experience with the latest HTC Sense experience to deliver a powerful, evolved multimedia smartphone to our customers.”

  “The HTC Sensation integrates multimedia content with relevant, thoughtful features, bringing an exciting new dimension to Vodafone’s smartphone range. The HTC Sensation will be available first in key Vodafone markets in the coming months,” said Patrick Chomet, Vodafone’s Group Terminals Director. “The strength of Vodafone and HTC’s partnership is a marker of our commitment to offer our customers truly compelling and market-leading mobile experiences.”

  Premium Design and Materials
  Tapping into HTC’s trademark design language, the HTC Sensation’s premium look and feel is enhanced by its rounded edges, aluminum unibody construction and the touch screen surface is protected by a contoured screen that feels more natural as a finger is glided across it. The 4.3-inch qHD display delivers high-resolution widescreen viewing and gives the HTC Sensation slender proportions that feel natural in a person’s hand. At the heart of the HTC Sensation beats a powerful, 1.2-gigahertz dual-core Qualcomm® Snapdragon™ processor, which enables gorgeous graphics and all-around fast performance.

  HTC Sense
  Complementing the HTC Sensation’s premium design is the latest HTC Sense experience that boasts a host of new features and enhancements, helping people to have more fun and get more done. For instance, HTC Sense introduces a customizable active lockscreen experience that transforms the lockscreen into a real-time window to the most important information and content, such as social updates, photos, weather or stock updates that are viewed by simply turning on the display. In addition, the new active lockscreen becomes a customizable gateway that lets people quickly jump to the most used features, like making a phone call, sending an email, taking a picture or anything else with the same quick gesture usually used to unlock the phone. For instance, the camera can be launched right from the lock screen with a single motion, saving precious seconds when you’re trying to capture the action. Sharper graphics, vibrant animations and new widgets make HTC Sense look better than ever and, by continuing to focus on all of the aspects, both large and small, that make HTC Sense special, HTC introduces a more cinematic and immersive weather experience with stunning imagery and audible weather effects.

  HTC Sense also makes it easy to have fun by enabling people to capture and share special moments. The HTC Sensation’s 8-megapixel camera doesn’t just shoot gorgeous photos but, with the new instant capture feature, lets people capture the moments they want without worrying about missing or keeping up with the action. The HTC Sensation also shoots full HD video in 1080p resolution, with full stereo sound, at up to 30 frames a second, giving you smooth video that is better than many other phones. With the new Video Trimmer tool, people can crop their clips to the perfect size for easy sharing with friends and family.

  HTC Watch
  The HTC Sensation is a smartphone that is built from the ground up for a sophisticated, evolved multimedia experience. The 4.3” widescreen display means that users can watch movies like they were meant to be seen – in their full cinematic glory, with no cropping or letterboxing. The HTC Sensation is also the first smartphone to feature HTC Watch – an application and service that puts an entire library of the latest, premium movies and TV shows right at your fingertips, letting people discover the latest video content in an easy and visually engaging way. HTC Watch uses progressive download technology that makes it possible to watch videos without waiting for a huge file to finish downloading. HTC Watch offers the choice of renting or buying videos, and if purchased, lets you watch them on up to five different HTC devices.

  Availability
  The HTC Sensation will be broadly available in Europe, first with Vodafone across its key European markets.  It will also be available in Asian markets in Q2 2011.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative smartphones and tablets that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 03/30/2011CTIA And Wireless Industry Leaders Recognize HTC Devices With Product Innovation Awards

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  CTIA And Wireless Industry Leaders Recognize HTC Devices With Product Innovation Awards

  HTC EVO 3D, HTC ThunderBolt and HTC EVO View 4G
  collectively take home 4 awards for HTC

  Orlando, Fla./ Taipei, Taiwan – March 30, 2011 – On the heels of winning the Best Device Manufacturer award at the GSM Association’s 15th Global Mobile Awards, HTC Corporation was recognized again by the industry for its product innovation and distinctive design philosophy at the recent International CTIA WIRELESS 2011®.

   

  Winning four awards total, HTC was recognized by CTIA’s Emerging Technology (E-Tech) Awards for the HTC ThunderBolt, the world’s first LTE smartphone on Verizon, in the phones/smartphone category. Additionally, HTC’s newly unveiled HTC EVO 3D was awarded the “Best in Show” award and “Best Smartphone” award by Laptop Magazine. The HTC EVO View 4G, also unveiled for the first time at CTIA, won the “Best of CTIA” award by Notebooks.com.

   

  “We are honored to receive these prestigious awards. They are a testament to the hard work and commitment to our excellence from the HTC team and our partners," said Peter Chou, CEO of HTC. “Product design and innovation are at the heart of everything we do at HTC. We are constantly listening to our customers and observing their behavior to inspire the designs that will make their lives better and easier.”

   

  “CTIA congratulates this year’s E-Tech Awards winners,” said Robert Mesirow, CTIA vice president and show director. “The mobile industry is undergoing rapid innovation and the E-Tech Awards honor the latest products and services for a truly mobile life.”

   

  CTIA’s E-Tech Awards recognized leaders in mobile applications, mobile consumer electronics, enterprise and vertical markets and network infrastructure. In addition to the 14 awards categories, industry peers voted for their favorite entries online and onsite via text during the show.

   

  About CTIA

  CTIA–The Wireless Association® is an international organization representing the wireless communications industry. Membership in the association includes wireless carriers and their suppliers, as well as providers and manufacturers of wireless data services and products. CTIA advocates on behalf of its members at all levels of government. The association also coordinates the industry's voluntary best practices and initiatives, and produces the industry's leading tradeshows. CTIA was founded in 1984 and is based in Washington, D.C. Visit www.ctia.org.

   

  About HTC

  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

   
  All trademarks mentioned in this document are trademarks of their respective owners.

   

• 03/22/2011Sprint Introduces America’s first 4G “glasses-free” device with QHD 3D Display, HTC EVO 3D, Coming this Summer

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  Sprint Introduces America's first 4G "glasses-free" device with QHD 3D Display, HTC EVO 3D, Coming this Summer

  Sprint also brings the popular and powerful HTC EVO experience to a 4G tablet, HTC EVO View 4G, this summer, with new digital pen technology
  that makes it possible to make notes on Web pages, ebooks, PDF documents and more, in an easy and natural way

  ORLANDO (CTIA) – March 22, 2011 – As the first national wireless carrier to launch the groundbreaking data speeds of 4G, Sprint (NYSE: S) today announced the upcoming availability of its 21st and 22nd 4G-capable devices – HTC EVO™ 3D and HTC EVO View 4G™ on America’s Favorite 4G Network.¹ HTC EVO 3D takes the mobile multimedia experience to a new level, providing the ability to capture and view in 3D and share at 4G speeds, offering consumers the ultimate glasses-free 3D experience. Sprint also announced HTC EVO View 4G, introducing a tablet to the award-winning EVO family.

  Both devices will be available for Sprint customers this summer. Pricing will be shared closer to launch. Pre-registration for both devices begins today at www.sprint.com/evo3d and www.sprint.com/evoview.

  Built with the Gingerbread (2.3) version of Android™, HTC EVO 3D features America’s first QHD 3D 4.3-inch display and a powerful 1.2 GHz Qualcomm® Snapdragon® dual-core processor. HTC EVO 3D also features dual 5 megapixel cameras, which can be used to capture both high-quality conventional and stunning 3D images and videos, opening up new frontiers for user-generated content, social networking and streaming video.

  “Sprint is taking wireless innovation to the next level once again as we bring our customers the ability to experience 3D on their phone without glasses,” said Steve Elfman, president - Network Operations, Product and Wholesale, Sprint. “HTC EVO 3D makes it easy to take pictures or movies in 3D when you are on vacation, and then feel like you are there again when you view it months later. This device takes full advantage of Sprint’s powerful 4G network and offers the innovation one would expect as the next benchmark device in the prestigious EVO product line.”

  As 3D has become more sought-after in both movie theaters and family rooms, the ability to enjoy 3D on a wireless phone – 3D glasses-free – will change the way customers interact with their devices. According to The NPD Group's 3D 360° Monitor (September 2010), consumers show a high degree of interest in working with personal media in 3D (with one-third saying they would like to take photos in 3D). For details, visit http://www.3dmarkettrends.com.

  
  The countless ways customers benefit from HTC EVO 3D’s dynamic ability to capture and playback video in 3D include:

  • Real estate agents can create and share 3D virtual tours of homes that let out-of-town buyers “walk through” the house and truly experience the listings before they can see them live
  • Dad can feel like he is in the bleachers watching the ball leave the park for a homerun even if he’s forced skip a Little League game because he is stuck at the office
  • 3D mapping of terrain will help build new and exciting features for navigation, and hikers will be able to get aerial views of the topography of rivers and mountains while in the backcountry
  • Families can “relive” the excitement of their vacation and feel like they are there again

  “At HTC, we believe in offering a wide portfolio of beautifully designed, powerful and highly customizable devices for our customers, and the HTC EVO portfolio at Sprint does just that,” said Jason Mackenzie, president - HTC Americas. “As HTC continues to push the limits of innovation, we are looking forward to delivering the HTC EVO 3D and our first 4G tablet, the HTC EVO View 4G, to Sprint customers this summer.”

  According to ABI Research (Dec. 20, 2010) mobile 3D devices will be driven by three key applications: creation of user-generated 3D content by integrated video and still cameras, playback of 3D content and 3D gaming. It also anticipates that mobile devices may turn out to be the most successful form factor towards bringing 3D technology into mainstream markets.

  With integrated 3D HD (720p) video capture, 4G speeds, and the latest version of the acclaimed HTC Sense experience, HTC EVO 3D makes it possible to become part of the action and then easily and seamlessly post high-quality video to YouTube™ or Facebook, or share moments in real time over the Internet live, via Qik. Its integrated DLNA (Digital Living Network Alliance) capability makes it fast and easy to share stored music, pictures and user-generated HD video wirelessly with other DLNA-certified® home electronics, including HDTVs, monitors, digital cameras, printers and more. Using an HDMI cable (sold separately) makes it possible to also share user-created 3D video content via a 3D TV.

  Additional key features of HTC EVO 3D include:

  • 1.3 megapixel front-facing camera for video chat
  • 3G/4G Mobile Hotspot capability, supporting up to eight Wi-Fi enabled devices simultaneously
  • Android Market™ for access to more than 150,000 useful applications, widgets and games available for download to customize the experience
  • Google mobile services such as Google Search™, Gmail™, Google Maps™ with Navigation, Google Calendar, Voice Actions, and YouTube™
  • Sprint’s unique implementation of Google Voice, allowing customers to keep their Sprint number and seamlessly move to Google Voice
  • Corporate e-mail (Microsoft Exchange ActiveSync®), personal (POP and IMAP) e-mail and instant messaging
  • 4GB Internal memory/1GB RAM
  • microSD slot (supports up to 32GB memory card)
  • Wi-Fi – 802.11 b/g/n
  • Stereo Bluetooth®
  • Integrated GPS
  • 1730 mAh Lithium-ion battery

  Blockbuster On Demand Provides Access to the Latest Movies
  HTC EVO 3D will be the first 3D handset pre-loaded with the Blockbuster On Demand® mobile application that has access to one of the largest catalogs of movies, including 3D titles. This movie store in your pocket offers video optimized for viewing on HTC EVO 3D’s 4.3-inch screen.

  “Consumers want to watch the latest entertainment anywhere, anytime,” said Scott Levine, vice president of Digital, Blockbuster. “Sprint and Blockbuster are taking the movie watching experience to the next level with enabling 3D on a smartphone.”

  Blockbuster On Demand offers the hottest new releases on the same day they become available on Blu-ray and DVD. Customers can buy or rent digitally and download directly to their smartphone, along with select 3D movies.

  If a video isn’t available digitally, Blockbuster also gives customers access to more than 100,000 movies and TV shows, as well as games, through store inventory at any of the Blockbuster stores nationwide. Also, Blockbuster® by Mail is another option for consumers. They can manage and update their mail queues from their phone, while on-the-go.

  Blockbuster On Demand purchases can also be watched on other Blockbuster On Demand-compatible devices. Rentals range from $1.99 to $3.99 each, and purchases are $5.99 and up. Rentals will be available for viewing on one screen within 30 days of rental, with a 24-hour viewing period once the title is first played.

  Bringing the EVO Experience to a Tablet
  Sprint and HTC’s first 3G/4G Android tablet together, HTC EVO View 4G, will bring the best of the HTC EVO experience into a tablet design with a 7-inch 1024 x 600 touchscreen display with pinch-to-zoom, a 1.5 GHz Qualcomm® Snapdragon® processor and the latest version of HTC Sense. As the perfect combination e-reader, media player and portable computing device, HTC EVO View 4G offers a premium entertainment experience with HD-quality video and a rich Web-browsing experience with the ability to browse the Web on Flash-enabled sites.

  With dual cameras – a main 5 megapixel auto-focus camera with HD-capable video camcorder and a forward-facing 1.3 megapixel camera – HTC EVO View 4G unleashes the ability to create, stream over the lightning-fast 4G network, share via YouTube™ or Facebook® and watch video with the Qik mobile app.

  Although the sleek, aluminum-encased tablet weighs less than a paperback book, it is a powerful productivity tool for business customers and consumers. With lightning-fast 4G connectivity and a large touchscreen display, HTC EVO View 4G makes it even easier to manage e-mail, and its front-facing camera makes the Qik video chat application an easy and appealing way to conduct business while on-the-go.

  Additional key features of HTC EVO View 4G include:

  • 3G/4G Mobile Hotspot capability, supporting up to eight Wi-Fi enabled devices simultaneously
  • Google mobile services such as Google Search, Gmail, Google Maps with Navigation, Voice Actions, and YouTube
  • Corporate e-mail (Microsoft Exchange ActiveSync), personal (POP and IMAP) e-mail and instant messaging
  • Android Market™ for access to more than 150,000 useful applications, widgets and games available for download to customize the experience
  • Blockbuster On Demand® to rent or purchase the hottest new releases on the same day they become available on Blu-ray and DVD
  • 32GB internal memory, 1GB RAM
  • microSD slot (supports up to 32GB memory card)
  • Wi-Fi b/g/n
  • Bluetooth 3.0
  • Integrated GPS
  • 4000 mAh Lithium-ion battery

  With HTC Scribe Technology™, HTC EVO View 4G will offer a new way to interact with a tablet.  HTC Scribe Technology introduces a unique digital pen to the tablet experience and unlocks new capabilities. When combined with Evernote™, a leading notes application and service, the user will have the ability to capture and make notes on Web pages, ebooks, PDF documents and more, in an easy and natural way. Additionally, HTC Scribe enables enhanced voice-synchronized note taking using a feature called Timemark, making it possible to capture the audio of a meeting at the same time as written notes. 

  Also improving on the tablet experience, HTC EVO View 4G allows users to draw, take notes and highlight text on documents on the tablet with the HTC Scribe™ digital pen. Sold separately and available this summer, the enhanced functionality of the HTC Scribe brings creativity to life. For example, the user can draw a sketch or add notations and highlight paragraphs, while reading an eBook, review and comment on PDF documents and add casual comment on photos.

  A Sprint developer guide for HTC EVO 3D and HTC EVO View 4G will be available on the Sprint Application Developer website at launch. The developer guide will provide details and information on how to take advantage of their unique hardware and software capabilities, including 3D, HDMI output, DLNA and HTC Scribe Technology on the Sprint Network.

  As the first national wireless carrier to test, launch and market 4G technology, Sprint made history by launching 4G in Baltimore in September 2008. Sprint currently offers 4G service in 71 markets in 28 states. For more information, visit www.sprint.com/4G.

  About Sprint Nextel
  Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel served more than 49.9 million customers at the end of 2010 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Newsweek ranked Sprint No. 6 in its 2010 Green Rankings, listing it as one of the nation’s greenest companies, the highest of any telecommunications company. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

  ¹ Based on number of Sprint 4G subscribers vs. those on other wireless 4G (WiMAX and LTE) networks in the United States.

• 03/21/2011HTC Appoints Shashi Fernando To Head Up Content Division

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  HTC Appoints Shashi Fernando To Head Up Content Division

  Saffron Digital CEO Moves to HTC as Chief Content Officer

  TAOYUAN, Taiwan, March 21 2011 - HTC, a global leader in mobile innovation and design, today announced the appointment of Shashi Fernando as chief content officer at HTC, Fernando was previously CEO at Saffron Digital. Fernando will report directly to Peter Chou, HTC’s CEO and be based at HTC’s headquarters in Taoyuan, Taiwan.

  The appointment reflects HTC’s commitment to developing content as a pivotal component in its devices. His charge will be to lead HTC’s global content strategy and business and regional deployment.

  “Shashi has tremendous experience in the content industry and I am excited to have him leading HTC’s content strategy,” said Peter Chou, CEO of HTC Corporation. “Content will continue to be a crucial part of our overall proposition and future success.”

  “HTC is a highly ambitious company with the expertise and scope to realise those ambitions,” said Fernando.  “I’m tremendously excited to be working on HTC content strategy and look forward to bringing new content and services to HTC customers around the world.”

  Prior to joining HTC, Fernando was CEO of Saffron Digital, the company he founded in 2006 to provide reliable, high quality digital delivery services to third party clients. Under his leadership, the company built up a reputation for technological innovation and became a pioneer in media and entertainment technology. Saffron Digital was acquired by HTC in February.

  Shashi Fernando has been included in Mobile Entertainment magazine’s list of annual Top 50 executives in both 2009 and 2010. Saffron Digital itself is currently listed as a Deloitte Fast 50 Technology company, and in the Media Momentum Top 100 digital media companies. David McDonald, Saffron Digital’s chief operating officer, will now assume the chief executive officer position at Saffron, working directly with HTC as a strategic partner. 

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile industry. By putting people at the center of everything it does, HTC creates innovative devices that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 03/13/2011HTC Business As Usual After Japan Earthquake

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  HTC Business As Usual After Japan Earthquake

  Taoyuan , Taiwan – March 13, 2011 – HTC Corporation, a global leader in mobile phone innovation and design, today provided assurances that the massive earthquake which occurred off the east coast of Honshu last Friday, 11 March 2011, has not had a significant impact on its global business to date.

  Peter Chou, CEO, HTC, said: “ HTC global supply chain and distribution channels remain unaffected and operating as normal. We have a comprehensive business continuity strategy and framework in place, which activates a secondary supply chain, in the event of a crisis or natural disaster, such as last Friday’s massive earthquake. HTC is also working closely with our global supply chain and distribution channel partners to monitor the situation in Japan, and will take any necessary steps to ensure that our operations remain business unaffected.”

• 02/17/2011HTC Awarded As “2011 Device Manufacturer Of The Year” By The GSMA

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  HTC Awarded As "2011 Device Manufacturer Of The Year" By The GSMA

  Device Manufacturer of the Year Award Is Industry’s Top Global Honor

  

  BARCELONA, SPAIN – Mobile World Congress – February 16, 2011 – HTC Corporation, a global designer of smartphones, has been honored this week with the highest industry honor as “Device Manufacturer of the Year” by the GSMA at its Global Mobile Awards ceremony in Barcelona.  The award follows a year of global momentum for HTC, which saw the launch of a large portfolio of industry leading smartphones such as the HTC Desire. HTC was awarded from a list of three finalists that included Apple and Samsung.
  
  “For HTC to be recognized by the industry in this way for the growth and success we have experienced in the last year is truly humbling.  Thousands of people at HTC work tirelessly to create the intuitive and deeply personal smartphone experiences for which we have become known. This award is a measure of their passion and dedication,” said Peter Chou, CEO of HTC Corporation.  “This award also belongs to the tens of millions of customers around the world who enjoy our phones and inspire us each day to create new innovative experiences. To those people, to our partners around the world and to the HTC family, you have my sincere thanks and congratulations.”

  The GSMA judges commented, “this company (HTC) has built its market presence from nowhere, with fresh branding and marketing and a strong portfolio of devices across many platforms. In particular, it has proven an exceptionally popular and enduring phone manufacturer. With great communication and good customer service, this is a well-deserved award.”

  HTC previously was awarded for the “Best Mobile Phone of 2010” with the HTC Hero.

  A committee of judges that include industry analysts and consultants, mobile operators, educators and other industry leaders determines the GSMA Awards.  For more information on the 2011 GSMA Global Mobile awards please visit - http://www.globalmobileawards.com

  About GSMA
  The GSMA represents the interests of the worldwide mobile communications industry. Spanning 219 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media & entertainment organisations.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 02/15/2011HTC Unveils Two Social Phones With One-touch Facebook® Access

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  HTC UNVEILS TWO SOCIAL PHONES WITH
  ONE-TOUCH FACEBOOK® ACCESS

  HTC raises the bar for mobile social phones with the HTC ChaCha™ and HTC Salsa™

  BARCELONA, SPAIN – Mobile World Congress – February 15, 2011 – HTC Corporation, a global designer of smartphones, today announced two new phones built entirely to be social, combining the simplicity, ease-of-use and depth of HTC SenseTM with the power and connectivity of Facebook®.  As part of an extended portfolio of six new HTC Sense-based devices being unveiled at Mobile World Congress, HTC ChaCha and HTC Salsa feature a dedicated Facebook® button for one-touch access to the key functions of the Facebook service that are integrated throughout the HTC Sense experience.

  “HTC has always understood that different people want different things and the new HTC ChaCha and Salsa offer special new ways to experience Facebook on a mobile device,” said Peter Chou, CEO of HTC Corporation. “With more than 500 million active users worldwide, Facebook has become synonymous with the social web and we wanted to create the ultimate socially connected phones with mass market appeal.” 

  “We have worked closely with HTC for several years on bringing Facebook to their devices and HTC ChaCha and HTC Salsa are the next stage,” said Henri Moissinac, Head of Mobile Business for Facebook. “HTC has brought Facebook to these two new devices in an innovative way enabling people to connect and share easily whenever they want, wherever they are.”

  The Facebook button on HTC ChaCha and HTC Salsa is context-aware, gently pulsing with light whenever there is an opportunity to share content or updates through Facebook. With a single press of the button, you can update your status, upload a photo, share a Website, post what song you are listening to, ‘check in’ to a location and more. For example, you can take a photograph of friends on your phone and upload it instantly to Facebook by simply pressing the button. Or let your friends know what song you’re listening to by pressing the button while listening to music on the phone. The track is automatically identified and shared on Facebook.

  The new devices feature Android Gingerbread 2.3.3, the latest version, and use the latest iteration of HTC Sense to integrate Facebook throughout the HTC Sense experience. When you make a phone call, the dialer screen displays your friend’s latest status and photos, and even tells you if their birthday is approaching. The same updates are also displayed when you receive a call from a Facebook friend. You can also use your phone’s existing contacts to help you connect with them on Facebook or personalize your handset further with a number of new, Facebook-branded widgets.

  The HTC ChaCha and HTC Salsa smartphones make it simple to stay in touch with your friends using Facebook Chat and Messages on your phone. Your Facebook messages and conversations are integrated within your phone and appear within your text and email inboxes alongside your regular conversations.
   
  Stay connected with the smartphone for the Facebook generation – HTC ChaCha
  The HTC ChaCha smartphone is designed to provide a seamless, social experience by enabling you to stay in touch with your friends anytime, anywhere. The unique tilt design shapes the display and physical QWERTY keyboard so it is easy to view and comfortable to type. Capture special moments in crisp, High-Definition detail or video chat with your friends using the dual cameras, including a 5-megapixel color camera with auto focus and LED flash and a VGA front-facing camera. The ChaCha smartphone also brings the Internet to your fingertips with a 2.6-inch, 480 x 320 resolution landscape touch screen.

  Your Facebook friends never felt closer – HTC Salsa
  Boasting the same deep Facebook integration as the HTC ChaCha smartphone, the HTC Salsa smartphone provides a fast, high-performance smartphone experience. Capture the moment in high-resolution stills or video with the 5-megapixel camera and immediately share it with friends on the generous 3.4-inch, 480 x 320 resolution touch display. Upload your photos to Facebook at the touch of a button. For face-to-face conversations on the move, the VGA forward-facing camera enables high-quality video calling.

  Availability
  The HTC ChaCha and HTC Salsa smartphones will be available to customers across major European and Asian markets during Q2 2011. In the United States, HTC plans to bring this unique user experience to market later this year exclusively with AT&T.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 02/15/2011HTC Launches Three New Smartphones With HTC Sense™

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  HTC Launches Three New Smartphones With HTC Sense™

  HTC Desire S, HTC Wildfire S™ and HTC Incredible S™
  deliver premium style, power and speed

  BARCELONA, SPAIN – Mobile World Congress – February 15, 2011 – HTC Corporation, a global leader in mobile innovation and design, today unveiled three new versions of its most popular and advanced smartphones – HTC Desire S, HTC Wildfire S and HTC Incredible S.  The new smartphones continue HTC’s commitment to expanding the market for advanced smartphones while providing distinct choices in design, power and value. Each phone also includes HTC Sense, HTC’s unique customer-focused user experience that puts people at the center by making phones work in a more simple and natural way.

  “HTC developed the HTC Sense experience to bring cutting-edge innovation to our customers in simple and natural ways that just make sense - this is what HTC Desire S, HTC Wildfire S and HTC Incredible S represent best,” said Peter Chou, CEO of HTC Corporation. “These new phones offer an exhilarating mix of style, innovation and features that extend people’s mobile experience in ways that feel personal and completely original.”

  HTC Desire S
  As a successor to the popular and award-winning HTC Desire, the new HTC Desire S blends stunning design with power and speed. Inspired by the HTC Legend™ smartphone’s aluminium design, the HTC Desire S is sculpted out of a single block of aluminum making it feel solid and natural in your hand. With Qualcomm’s new 1GHz Snapdragon™ MSM8255 processor, the HTC Desire S offers snappy performance and power. It offers dual front and back cameras, High-Definition video recording and the 3.7-inch WVGA display presents multimedia content brilliantly.
   
  HTC Wildfire S
  Building on the popularity of the HTC Wildfire™ smartphone, the HTC Wildfire S smartphone is an affordable, compact and playful device that packs a powerful smartphone experience. It enables people to maintain and build connections and friendships through popular sites like Facebook®, as well as through voice and text messaging. You can instantly tag your friends in photos before posting them on Facebook, or share your latest discoveries from the Android™ Market at the touch of a button.

  HTC Wildfire S is one of HTC’s smallest phones ever – measuring just 10.13cm long and 5.94cm wide – and boasts a distinctive 3.2 inch, HVGA display.

  Celebrate your individuality and choose from a wide variety of colors including black, purple and white. The phone’s home screen is fully customizable with your favorite apps, widgets and content, while a 5-megapixel color camera with auto focus, expandable microSD™ memory and support for a variety of audio and video formats make a great all-around multimedia device that slips easily into any pocket.

  HTC Incredible S
  The alluring HTC Incredible S smartphone combines cutting-edge design with a premium mobile experience for those who dare to be different. Showing what can be achieved when engineers and designers work together to raise the bar for mobile phone design, the HTC Incredible S smartphone features a stunning, contoured body that highlights the internal hardware components of the device. Capturing and viewing video in crystal clear High-Definition has never been so easy and a bright 4-inch WVGA Super LCD display and stereo surround sound bring a vibrant cinematic experience to the palm of your hand.

  HTC Incredible S also takes high quality pictures with its 8-megapixel camera with dual flash, and it easily enables videos, photos and music to be shared from the handset direct to a TV using DLNA® technology. Thanks to the HTC Incredible S’s front facing camera and video call functionality, users will constantly be able to chat with their friends face-to-face.

  Availability
  The HTC Desire S, HTC Wildfire S and HTC Incredible S smartphones, will be broadly available to customers across major European and Asian markets during Q2 2011.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 02/15/2011HTC Unveils HTC FLYER™, The First Tablet with HTC SENSE™

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  HTC Unveils HTC FLYER™, The First Tablet with HTC SENSE™

  Aluminum unibody design with touch and pen interaction make HTC Flyer unique

  First tablet with HTC Watch™ video service, HTC Scribe™ Technology
  and OnLive® cloud gaming

  BARCELONA, SPAIN – Mobile World Congress – February 15, 2011 – HTC, a global leader in mobile innovation and design, today announced its first tablet, the HTC FlyerTM.  HTC Flyer blends HTC’s trademark design language with an all-new HTC Sense user experience that has been reimagined for the tablets. Using an intuitive and innovative approach to tablets, HTC Flyer combines natural touch and pen interaction. HTC also announced HTC Watch, a new connected video service that will debut on HTC Flyer tablet, and will collaborate with OnLive, Inc. to launch the first cloud-based mobile gaming service on a tablet. 

  “Clearly, smartphones have transformed our lives but as we observed how people use smartphones, computers and other technologies, we saw an opportunity to create a tablet experience that is different, more personal and productive,” said Peter Chou, CEO of HTC Corporation. “We are progressing down a path as an industry when people will no longer be in a single device paradigm, but have multiple wireless devices for different needs; this is the direction we are moving.”

  Encased in a sleek aluminum unibody, the HTC Flyer tablet exudes the iconic style and build quality HTC is known for. It is also ultra-light, weighing as little as a paperback book, and compact enough to fit in a jacket pocket only. With a seven-inch display, lightning fast 1.5Ghz processor and high-speed HSPA+ wireless capabilities, the HTC Flyer tablet is perfect for those who have been waiting for a tablet that is both compact and powerful.

  HTC Sense for Tablet
  HTC Sense revolutionized smartphones by placing the person at the center of the experience. HTC Flyer’s tablet-focused HTC Sense experience focuses on surprising and delighting people with its gorgeous 3D home screen. A unique carousel of widgets puts a user’s most important content and information at the visual center of the experience. The HTC Flyer tablet also offers uncompromised Web browsing with Flash 10 and HTML 5. 

  HTC Scribe Technology 
  Touch interaction lights up the HTC Flyer tablet experience, but it also offers a groundbreaking pen experience. With the new HTC Scribe Technology on the HTC Flyer tablet, people can rediscover the natural act of writing. HTC Scribe Technology introduces a wave of integrated digital ink innovations that make it easy and natural to take notes, sign contracts, draw pictures, or even write on a web page or photo.

  HTC Scribe Technology on the HTC Flyer tablet transforms traditional note-taking into smart note-taking by integrating natural onscreen writing with thoughtful and integrated innovations. A feature called Timemark enables you to capture the audio of a meeting in line with your written notes, so tapping on a word in your notes instantly takes you to that exact place in time in the audio recording of the meeting. Notes are also integrated with the calendar so when there is an appointment reminder you are automatically prompted with an opportunity to begin a new note or in the case of recurring meetings, to continue where the last meeting left off.  In an industry first, the HTC Flyer tablet also features built-in synchronization with Evernote, the world-leading notes application and service.

  Streaming Mobile Movies with HTC Watch
  The HTC Flyer tablet premieres HTC Watch, HTC’s new video download service. The HTC Watch service enables low-cost on-demand progressive downloading of hundreds of High-Definition movies from major studios. The intuitive, natural design of the HTC Watch service makes it easy to find the latest movie and video content, while advanced technology on the back-end enables instant playback over the HTC Flyer tablet’s high-speed wireless connection. 

  Mobile Cloud Gaming with OnLive
  HTC takes mobile gaming to an entirely new level by being the first mobile device in the world to integrate OnLive Inc.’s revolutionary cloud-based gaming service. OnLive is leading in the home gaming market by letting people play top video games on their televisions and computers without the need to buy expensive gaming hardware or software. When integrated fully, the OnLive service will enable customers to pipe the OnLive service through the HTC Flyer tablet’s broadband wireless to their television sets, or let them play directly on the tablet. When integrated on the HTC Flyer tablet, people can play a variety of games, including hits like Assassin’s Creed Brotherhood™, NBA 2K11 and Lego Harry Potter™.

  Availability
  HTC Flyer will be available to customers globally during Q2 2011.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 02/07/2011HTC Makes Strategic Investment In Saffron Digital, A Leader In Digital Multimedia Delivery

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  HTC Makes Strategic Investment In Saffron Digital, A Leader In Digital Multimedia Delivery

  Taoyuan Taiwan, – Feb. 7, 2011 –HTC, a global leader in mobile innovation and design, today announced it was making a strategic investment in London-based Saffron Digital, a global leader in digital multimedia delivery. 

   “Saffron Digital has developed an incredible expertise in mobile multimedia delivery. This ability to deliver optimized content in the future will be a key asset as content becomes more and more complex and localized, “ said Peter Chou, CEO of HTC Corporation. “We are excited to be working with Saffron to increase our global service delivery capabilities and expertise.”

  Saffron Digital has experienced a phenomenally successful year with its innovative technology integrated into products and services in Europe by HTC, LG, Paramount Digital Entertainment, Sony Ericsson, T-Mobile and Nokia, among others, and in the US by Samsung. It has entered into partnerships with industry-leading companies such as Microsoft, and Widevine, to ensure that customers are given the best possible video experience across a range of devices.

  “HTC’s investment increases our global expansion capabilities and provides us with an opportunity to expand into new markets like Asia and new sectors like games and music delivery,” says Shashi Fernando, CEO of Saffron Digital. “We have grown Saffron Digital into one of the best and most exciting digital service providers in the world and this enables us to take digital content delivery to a new level for our customers around the world.”

  Saffron Digital will continue to provide its cutting edge media and content services to its third party partners, which include device manufacturers, network operators and content providers in 26 countries. The company’s headquarters will remain in London and Los Angeles while its management team will continue unchanged.

  About Saffron Digital 
  Saffron Digital is a global mobile delivery platform company, whose products and services are live in 26 countries and 14 languages. Its proprietary technologies, which include the ability to support multi-device media delivery, superfast encoding and Domain Based DRM, have been integrated into products by clients including Nokia, Sony Ericsson, HTC, LG and Samsung, as well as services for Sony Pictures, NBC Universal, Paramount, 20th Century Fox, Sky, T Mobile and Vodafone. Saffron Digital is listed in the Deloitte Technology Fast 50 and Technology Fast 500 EMEA for 2010, and also won the Best Video Service Provider at this year’s Mobile Entertainment awards.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 01/14/2011Public Acknowledgement of EICC Member Commitment

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  Public Acknowledgement of EICC Member Commitment

  
  

  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals.

  As an Applicant Member of the Electronic Industry Citizenship Coalition (EICC), HTC fully supports the vision and goals of the EICC:

  Vision: Through the application of high standards we can create better social, economic and environmental outcomes for all those involved in the Electronics and ICT supply chains. This includes increased efficiency and productivity for customers and suppliers, improved conditions for workers, economicdevelopment and a cleaner environment for local communities.
  

  Mission: To deliver these benefits through a shared approach to implementing the EICC Code of Conduct. This approach will reduce duplication, focus efforts on positive social and environmental change, build supply chain capabilities in social responsibility and employ a process that solicits feedback from stakeholders.

  HTC commits to progressively align its own operations with the provisions of the EICC code of conduct and to support and encourage its own first-tier suppliers to do the same.

  Wherever possible, HTC will seek to adopt the EICC approach and tools in practical ways in the spirit of the industry’s common goals. For more information about EICC, please visit www.eicc.info.

• 01/10/2011HTC Announces Ray Yam As Corporate Vice President And Head Of Htc Communication In China

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  HTC Announces Ray Yam As Corporate Vice
  President And Head Of Htc Communication In China

  Yam will lead HTC's sales, marketing and operations in China

  BEIJING – January 10, 2011 – HTC Corporation, a global leader in mobile phone innovation and design, today announced the appointment of Ray Yam as corporate vice president and head of HTC Communication in China. Reporting directly to Fred Liu, president of engineering and operations, Yam will be responsible for all sales, marketing and operations activities for HTC in China.

  “HTC is introducing some of the most innovative smartphones in China and we are proud to be aggressively expanding our business here,” said Liu, president of engineering and operations at HTC Corporation. “We’re please to have Ray join the HTC team, his mobile experience and positive reputation strengthen our local team even further and set the stage for HTC’s continued growth across China.”

  Prior to joining HTC, Yam has held numerous management positions in the mobile industry with LG, Motorola and Nokia.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

  All trademarks mentioned in this document are trademarks of their respective owners.

• 01/07/2011HTC Launches 3 New 4G Smartphones, Solidifying Its 4G Leadership With 4G Devices At All National Us Carriers

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  HTC Launches 3 New 4G Smartphones, Solidifying Its 4G Leadership With 4G Devices At All National Us Carriers

  HTC EVO Shift™ 4G, HTC ThunderBolt™ and HTC Inspire™ 4G Bring the
  Power and Speed of 4G to People Across the U.S.

  LAS VEGAS, Consumer Electronics Show (CES), – Jan. 7, 2011 – HTC Corporation, a global leader in smartphone innovation and design, this week at the Consumer Electronic Show (CES) unveiled three new 4G smartphones together with three U.S. wireless operators, further solidifying HTC’s position as the leader in 4G. HTC introduced the world’s first 4G smartphone in 2008, and the world’s first 4G Android™ smartphone in 2010. With these three new smartphones joining the HTC EVO™ 4G, HTC’s T-Mobile G2™ and HTC’s T-Mobile MyTouch™ 4G, HTC’s portfolio of 4G devices in the United States grows to six devices, demonstrating HTC’s ability to deliver advanced phones to support the launch of every major US carrier’s 4G network.

  “HTC has always focused on delivering innovations that are inspired by our consumers to delight them in big and small ways. That pioneering spirit continues this week with the start of a new chapter through the introduction of three new 4G smartphones,” said Peter Chou, chief executive officer, HTC Corporation. “HTC offers a diverse portfolio of devices that are designed to not only perform at 4G wireless speeds, but to put each of our customers at the center with the HTC Sense™ experience, which truly brings the power of broadband wireless to life. Whether people are looking for large-screen multi-media, consumer social media, touch or QWERTY 4G devices, HTC has a device that fits their needs.”
   
  HTC Brings 4G Speed to the People
  Earlier this week, Sprint and HTC unveiled the new HTC EVO Shift 4G, a 4G phone with a slide-out QWERTY keyboard.  The smash-hit HTC EVO 4G introduced the world to the possibilities of 4G, and with the introduction of the HTC EVO Shift 4G, Sprint and HTC have created the first true portfolio of 4G smartphones in the industry. With a slide-out QWERTY keyboard, compact size, and a price point of $149.99, the HTC EVO Shift 4G is a strong choice for mass-market smartphone users looking to explore the speed of 4G.

  Unveiled today, HTC ThunderBolt on Verizon is one of the world’s first LTE smartphones, spearheading Verizon Wireless’ push into the world of 4G. Embedded deeply within the HTC Sense experience is Skype connectivity, allowing people to connect to other Skype users from virtually anywhere, and between mobile devices and from mobile to PC. This connectivity makes HTC ThunderBolt the ultimate device to connect by both voice and video, enabling the more than 100 million active Skype users to connect across networks and devices. With a 4.3 inch screen, front and rear cameras, integrated DLNA support, Qualcomm’s 1GHz Snapdragon™ processor and the latest version of HTC Sense, the HTC ThunderBolt is a cutting edge multimedia powerhouse.

  The HTC ThunderBolt delivers the speed of 4G LTE by combining HTC innovation with the power of a Qualcomm LTE chipset solution. “Qualcomm is providing chipsets that can switch seamlessly between 3G and the next generation LTE networks that are coming on line,” said Steve Mollenkopf,
  executive vice president and group president, Qualcomm. “These multi-mode solutions are catalyzing the creation of advanced new devices – ones that truly unleash the power of mobile broadband and provide consumers a differentiated and unique experience.  Our chipset roadmap enables innovative companies such as HTC to lead the charge, and we are very pleased to work with them.”

  Additionally, HTC is joining forces with AT&T to launch one of the first 4G smartphones on AT&T’s HSPA+ network, the HTC Inspire 4G. The HTC Inspire 4G is the first device in the US to enhance the HTC Sense experience with htcsense.com, an online service that extends the HTC Sense experience beyond the handset. This allows people to find a lost phone on a map, send a command to make the phone sound an alert – even while on “silent” mode, and if needed, remotely wipe all of the phone’s data with a single command. Along with 4G HSPA+ connectivity, the HTC Inspire 4G boasts an impressive list of features, including an 8 megapixel camera, Dolby and SRS surround sound, active noise cancellation and a sleek unibody design machined from a single block of aluminum.

  The HTC EVO Shift 4G, HTC ThunderBolt and HTC Inspire 4G join the most diverse and exciting lineup of 4G devices on the market, while also strengthening HTC’s leadership in 4G device development and deployment.

  Continuing to Build the HTC Brand
  HTC is continuing to build awareness by kicking off the next phase of its brand building growth with a campaign evolution, which was unveiled for the first time at CES. This campaign focuses on how HTC puts people at the center of everything it does, and the HTC innovations that have been inspired by listening to consumers, and responding to their needs.
  “At HTC, our long-standing focus has been to find new ways to make the mobile experience simpler for customers. We don’t believe in innovating for innovation’s sake, but rather to first gain a deep understanding of our customers to ensure that every HTC innovation creates a real customer benefit,” said John Wang, chief marketing officer for HTC Corporation. “This way of thinking about innovation is the inspiration behind the latest evolution of our brand advertising campaign.”
  HTC launched its first global brand campaign at the end of 2009, with global brand awareness around 16 percent. Today, in the wake of HTC’s market success and brand campaign, HTC’s brand awareness is reaching 60 percent.
  For additional information about HTC and these devices, please visit http://www.htc.com. You can also follow HTC on Twitter (@HTC) or on Facebook.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry and continues to pioneer industry-leading mobile experiences through design, usability and innovation that are sparked by how the mobile phone can improve how people live and communicate. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

  
  All trademarks mentioned in this document are trademarks of their respective owners.
  

• 01/03/2011HTC Announces Centenary “HTC Dream Capsule” Project to Celebrate The 100th Anniversary of the Founding of the Republic of China

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  HTC Announces Centenary "HTC Dream Capsule" Project to Celebrate The 100th Anniversary of the Founding of the Republic of China

  To inspire the passion and dreams of Taiwan's youth

  Taipei, Taiwan – January 3, 2011 – HTC Corporation, a global leader in mobile phone innovation and design, today announced the launch of the HTC “Dream Capsule” Project in partnership with the Council for Cultural Affairs, the Republic of China Centenary Foundation and advertising guru Jerry Fan as part of a unique and creative approach to celebrating the 100th anniversary of the founding of the Republic of China (Taiwan).

  To mark this historic occasion, HTC will invite Taiwanese youth of all ages to express their hopes, dreams and visions of the future in writing. These dreams in writing or drawing will then be placed in specially designed “dream capsules” and opened in the future.

  In order to highlight the significance and uniqueness of this project, HTC has created a unique vision for the “dream capsules”, which will become the building blocks of a “dream tunnel” measuring 400 meters in length and 5 meters high that will stand to represent the dreams and hopes of the Taiwanese people. The “dream tunnel” will be the heart of a “Forest of Love” comprising 100,000 trees that will form a 25 hectare world-class public park that will be a major contributor to Taipei's environment and air quality. 

   “The 100th year of our founding is the proudest moment for all of Taiwan's 24 million citizens, and HTC, which is blazing a trail as one of the leading innovative brands in the world and is also one of the proudest examples of Taiwan's business leadership,” said Vincent Siew, Vice President of the Republic of China and Chairman of the Preparatory Committee for the Centenary Celebrations of the Republic of China. “We are pleased to partner with HTC to launch the HTC Centenary Dream Capsule Project that will inspire an even brighter future for the next generation and make people around the world sit up and take notice of Taiwan.”

  “We are pleased that HTC is working with us to create this significant social project for the welfare of the Taiwanese people, on the momentous occasion of the 100th anniversary of the founding of this country,” said Dr. Emile Sheng, Minister, Council for Cultural Affairs, Republic of China. “The HTC Centenary Dream Capsule project will inspire Taiwanese youth to reach for their dreams with greater passion and drive and I would like to extend my appreciation to Peter Chou, CEO of HTC and his company for this meaningful dedication in Taiwan.”

  “Passion and dreams are the most important essentials that our youth can possess and everyone should dare to dream, believe in themselves and be the best that they can be, “said Peter Chou, CEO, HTC Corporation.  “HTC exemplifies Taiwan's indomitable spirit and world-leading innovation capabilities, and our global achievements are the result of our Taiwanese roots. We are confident that the HTC Centenary Dream Capsule project will inspire Taiwanese youth to pursue their dreams with greater fervor and innovation. As Taiwan celebrates the 100th year of it's founding, we should continue to look towards the future, and build a solid foundation for the next phase of Taiwan's continued evolution.”

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

  All trademarks mentioned in this document are trademarks of their respective owners.

• 05/19/2010HTC launches affordable, easy-to-use Smartphone HTC Smart™ in Middle East

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  HTC Smart drives new category of broadly targeted smartphones 

  DUBAI, UAE – May 19, 2010 – HTC Corporation, a global designer of smartphones, has announced the launch of HTC Smart, an affordable and easy-to-use smartphone in the Middle East. The HTC Smart is a new type of smartphone that offers easy-to-use widgets, browsing and connectivity at an affordable price.
   
  HTC Sense
  The HTC Smart embodies HTC Sense^TM, HTC’s unique design philosophy that focuses the mobile experience on people. The HTC Smart’s compact touch design integrates the pillars of HTC Sense - Make It Mine, Stay Close and Discover the Unexpected - to deliver a user-friendly experience. People can customise their own, personal HTC Smart experience using a variety of widgets for quick access to contacts, photos, music, weather and more.  People are able to follow their friend’s status updates using HTC Friend Stream, an application that seamlessly aggregates all of social communication including Facebook and Twitter into one organised flow of updates. This simple aggregation makes it easier than ever to focus on what friends are doing as well as the images and links that they share.

  HTC Smart utilizes Qualcomm’s Brew Mobile Platform™ (Brew MP), a powerful and popular mobile operating system that enables HTC to deliver the HTC Sense experience on more affordable smartphones. By pioneering a new era of mass-market smartphones, Brew MP also provides the HTC Smart with a mass-market opportunity for new applications and services from software developers worldwide.

  "Qualcomm’s collaborations with HTC have resulted in some of the most innovative smartphones the market has seen in recent years,” said Paul Jacobs, chief executive officer of Qualcomm Incorporated. “The HTC Smart is a budget-friendly smartphone that delivers a really exciting user experience.  We are pleased to be supporting HTC’s move to bring this advanced mobile experience and HTC Sense to the widest possible audience.”

  Nikitas Glykas, regional director of HTC South Eastern Europe and the Middle East, said: “With the launch of HTC Smart, we are offering advanced mobile phone experiences in an intuitive handset to a wider consumer segment. We have seen regional demand for phones offering email, web browsing and social networking increase dramatically, which is why we are introducing the HTC Smart.” 

  Availability
  HTC Smart is available in leading electronic stores across the Middle East at a retail price of AED 899.

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 05/13/2010HTC HD Mini provides HTC HD2 experience in compact design

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  HTC Sense-based Windows phone launched in Middle East

  DUBAI, UAE – May 13, 2010 – HTC Corporation, a global designer of smartphones, has recently introduced in the Middle East the HTC HD mini, an HTC Sense-based Windows Phone focused on delivering the popular experience of the HTC HD2 in a more compact design.

  “The demand for the HTC HD2 has exceeded our expectations, and the HTC HD mini fulfills a desire from some customers to bring the capabilities and experience of the HTC HD2 to a more compact design,” said Peter Chou, chief executive officer, HTC Corporation. “The integration of HTC Sense and Windows Phone on HD mini and HD2 gives customers an additional choice for an advanced Windows Mobile phone that is sleek, well crafted and easy to use.”

  Nikitas Glykas, regional director of HTC South Eastern Europe and the Middle East, said: "The launch of the HTC HD mini highlights our commitment to meet the needs of customers and satisfy the evolving demands of our target audiences, particularly in high-growth markets such as the Middle East. The HTC HD mini is powerful and versatile in a compact, sleek design with functionalities that have made life much easier for our customers. The unique combination of enhanced applications and user-friendly design will help us strengthen our customer base in the Middle East and build on our reputation as an innovative leader in the region's mobile market."

  The HTC HD mini sports a high degree of usability along with its own unique and beautiful design. Precision fasteners used to assemble the phone are externally visible, displaying a high level of craftsmanship rarely found in mobile phones. And the strong design ethos continues under the battery cover where a bright yellow internal structure, offers an unexpected surprise when the phone is opened. 

  The HTC HD mini utilises HTC Sense, a user experience focused on putting people at the centre by making the phone work in a more simple and natural way. This experience revolves around three fundamental principles that were developed by observing and listening to how people live and communicate. These core tenets of Make It Mine, Stay Close and Discover the Unexpected continue to be the key to the new HTC Sense experience. 

  Like the HTC HD2, the HTC HD mini continues the same focus on people-centric communication with complete Outlook integration. It helps users stay close to important friends and colleagues by providing a single contact view that displays individual communication snapshots of conversations regardless of whether it was a call, text, status update or email. HTC’s Twitter application, HTC Peep, enables users to tweet and follow their twitter stream.

  HTC HD mini includes capacitive touch for viewing, zooming and resizing websites, Microsoft Office files, PDF documents and pictures with just a pinch of the fingers.  Leveraging its 3G broadband connectivity, the HTC HD mini also offers personal Wi-Fi anywhere for a computer or other devices. The HD mini can also be further enhanced to reflect each user's needs and style by downloading a variety of applications from the Windows Marketplace for Mobile.
  - ends -

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the centre of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com

• 04/14/2010HTC Tattoo™ Brings Android to All

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  HTC Tattoo embodies three core principles of HTC Sense: Make it Mine, Stay Close and Discover the Unexpected

  DUBAI, UAE – April 14, 2010 – HTC Corporation, a global designer of smartphones, has recently introduced in the Middle East the HTC Tattoo™, an Android-based phone that brings broad personalisation to the masses. With its distinct design and ability to personalise all aspects of the phone, from its hardware to its applications and content, people are able to express themselves and create their own individual mobile experience.

  HTC Tattoo has been equipped with new features and applications that support the business and social networking activities of mobile users. Dedicated buttons have been incorporated into the design to easily access and sift through popular online sites such as Facebook, and Twitter.

  "Mobile users in the Middle East are increasingly looking for customised functionalities and value-added features. The Tattoo, which is equipped with HTC Sense, makes it all possible for customers to have a truly enjoyable, satisfying and personalised mobile experience. This new innovation represents HTC's firm commitment to respond to the emerging demands of our clients, particularly here in the Middle East where HTC's diverse range of powerful mobile solutions have been warmly received over the years," said Nikitas Glykas, Regional Director of HTC South Eastern Europe and the Middle East.

  Peter Chou, Chief Executive Officer, HTC Corporation, said: “Everyone wants their own phone to feel like it was specifically made for them. The Tattoo, with HTC Sense represents an easy way to shape your own distinct mobile experience and really make it your own. The HTC Tattoo ensures that you can create the most engaging and appropriate mobile experience through simple yet powerful personalization.”

  HTC Tattoo is the first Android-powered phone in the region to embody HTC Sense, a mobile experience focused on putting people at the centre by making the phone work in a more simple and natural way. Designed by listening and observing how people live and communicate, HTC Sense revolves around three fundamental principles: 'Make it Mine', 'Stay Close' and 'Discover the Unexpected'.

  With HTC Tattoo, mobile users stay close to the important people in their lives by integrating communications tools and applications including voice calls, emails, texts, photos and status updates into one consolidated view, providing innovative and fun phone experiences.

  Customization is the key word that one would associate with the HTC Tattoo as the phone enables users to customise the screen to perfectly complement their current activity. For example, in the office, the user may opt for a sober wallpaper that features the usual applications such as contacts, time, date, email, calculator and other similar applications that would be used in an office environment. However, while driving, users can select the screen which gives them faster access to GPS and contacts, and likewise while commuting via public transport; users can opt for the screen that features applications such as music, SMS, games, internet and social networking websites.     

  The HTC Tattoo also features a stylish, small and compact design, fitting snugly into the user's hand or pocket. People are also able to design and purchase their own unique covers or search and select from popular cover designs, allowing them to alter the look of the phone to reflect their mood or individual tastes. For instance, companies can go for the corporate themed covers wherein they can have the company logo placed on them, while the youth or family themed covers can have pictures of friends or family members.

  HTC Tattoo integrates Google’s innovative mobile services including Google Maps, Search, Google Mail, and many more applications that run on the Android operating system localized for the Arabic users. It also comes complete with a broad variety of hardware features including a 3.2 megapixel camera, 3.5mm stereo headset jack and expandable microSD memory.

  
  HTC Tattoo is available in the UAE at leading electronic stores such as Carrefour, Sharaf DG, Jumbo, Jacky’s, I2/Compu me /Virgin Megastores, Plug-ins and eMax at a retail price of AED 1,599 and AED 1,699 (inclusive of a colour cover and a voucher for cover customization).

  
  - ends -

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry and continues to pioneer industry-leading mobile experiences through design, usability and innovation that is sparked by how the mobile phone can improve how people live and communicate. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

• 03/31/2010HTC-sponsored Team FJ gear up for impressive performance at Abu Dhabi Desert Challenge 2010

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  FIA & FIM Cross Country qualifier event marks 20th edition

  March 31, 2010

  HTC Corporation, a leading global designer of smartphones, will act as major sponsor of Team FJ, which is keen to better its fifth place overall position at the Abu Dhabi Desert Challenge (ADDC) 2010 running from March 27 to April 1, 2010. Team FJ, made up of UAE-based expatriate duo Dave Mabbs and co-driver Xavier Caminada, is taking part in their second ADDC, having come fifth last year in their purpose-built Toyota FJ Cruiser. Apart from sponsoring Team FJ, HTC will reward top-performing drivers in the rally with a special phone under a ‘Spirit of the Rally Award’.

  “Having a strong backing from companies such as HTC goes a long way in helping us better prepare for important races like the Abu Dhabi Desert Challenge. We are very confident about building on our impressive performance achieved last year, and we certainly have an exceptional vehicle and a team that can ensure success this time as well,” said Team FJ’s Dave Mabbs. 
   
  “Last year we sponsored Team FJ in the Saudi leg of the FIA and FIM cross country races in support of activities that highlight the Middle East’s growing popularity as an events destination. This time we are backing Team FJ in the Abu Dhabi rally, where we strongly believe they will put in a winning performance. HTC is also especially excited to support the Abu Dhabi rally by sponsoring the ‘Spirit of the Rally Award’ as this emirate has become a favorite venue for international motor races and other sporting events. Our participation in the Challenge is also our own way of highlighting the importance of the Middle Eastern markets to the HTC brand,” said Nikitas Glykas, Regional Director of HTC South Eastern Europe and the Middle East.

  Backed by the Abu Dhabi Tourism Authority, the Abu Dhabi Desert Challenge is a season-opening qualifier for both the Fédération Internationale de l'Automobile (FIA) Cross Country Rally World Cup and the Fédération Internationale de Motocyclisme (FIM) Cross Country Rallies World Championship. It is open to competitors driving cars and trucks complying with FIA T1, T2 and T4 technical regulations or FIM-sanctioned motorcycles and quads. HTC will join in celebrating the 20th edition of the prestigious international cross country rally by giving away special prizes throughout its four sponsored days.
  - ends -

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498.

• 03/11/2010HTC appoints new Regional Director for South Eastern Europe and Middle East

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  11 March, 2010
  HTC Corporation, a global designer of smartphones, has announced that it has recently appointed Nikitas Glykas as Regional Director of HTC South Eastern Europe and the Middle East. Glykas will be responsible for the overall marketing and sales business of HTC in South Eastern Europe and the Middle East, which jointly cover a total of 33 markets.

  Prior to joining HTC, Glykas was CEO of Shelman SA where he was responsible for the overall business of SHELMAN and four affiliated companies in Greece. He also previously worked at M J Maillis Group S.A. for more than six years and at Mobil Hellas AE as Balkans Marketing Coordinator, which has helped enhance his expertise and knowledge of key regional markets.

  "HTC continues to increase its share in the mobile market through innovative, premium-quality products and a select range of value-added services. It will be a distinct honour for me to spearhead HTC's growth initiatives in South Eastern Europe and the Middle East, which continue to offer excellent business potential for HTC's diverse product range. I am certainly very pleased to be part of the continuing success of the HTC brand in these high-growth regions," said Nikitas Glykas, Regional Director of HTC South Eastern Europe and the Middle East.

  Glykas holds a M.Sc. in Environmental and Ecological Sciences from the University of Lancaster, England and a B.Sc. in Physics from the University of Athens. He has also attended an Advanced Management Program in Harvard Business School.

  “Mr. Glykas' extensive marketing experience and leadership expertise will be invaluable assets as we continue to pursue new growth initiatives and enhance our reputation as a premium provider of practical solutions to mobile users in the region. His appointment is a clear affirmation of HTC's long-term commitment to South Eastern Europe and Middle East markets," said Florian Seiche, vice president, HTC Europe.

  -Ends-

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498.

• 02/03/2010HTC Unveils Attractive Offers For DSF 2010

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  Dubai, United Arab Emirates – February 03, 2010 – HTC Corporation has announced exciting offers on select models of its cutting edge smart phones during Dubai Shopping Festival (DSF) 2010.

  On the purchase of every HTC Touch Diamond2, HTC is giving away a HTC Touch Viva free, while a Polaroid Mobile Printer is being given away free on the purchase of a HTC Touch Viva.

  Moreover, the company has also announced major discounts on the HTC Touch2 (AED 1,599), HTC Touch Pro2 (AED 2,799), HTC Touch HD (AED 2,579) and HTC Snap (AED 1,399).

  
  Description of HTC devices that are part of the DSF promotion:

  
  HTC Touch Diamond2 - Integrating innovative simplicity with unique style and an intuitive interface, the device balances function, form and cutting-edge technology to personalize the communication and mobile Internet experience. The Touch Diamond2 utilizes HTC’s latest TouchFLO 3D interface and incorporates a larger 3.2-inch high-resolution wide-screen VGA display for a greater viewing area. The phone also includes a touch sensitive zoom bar for even faster zooming of web pages, emails, text messages, photos or documents.
  
  HTC Touch Viva - The Touch Viva blends an affordable touch phone with the benefits of HTC’s TouchFLO, an easy to use phone and an optimized mobile Internet experience. In addition, with Windows Mobile 6.1 Professional, users can easily synchronize their calendar, contacts, emails and more with their personal computer.

  HTC Touch2 - Utilizing Windows Mobile 6.5 and new Windows Phone services like My Phone and Windows Marketplace, Touch2 expands HTC’s portfolio of touch-based phones and is focused on delivering an advanced touch experience to a broader group of people. HTC Touch2 showcases the powerful messaging, browsing and productivity capabilities delivered by the new Windows Mobile 6.5.  Offering a best in class e-mail experience complete with the ability to synchronize with Microsoft Exchange, users have the ability to check and manage multiple email accounts.

  HTC Touch HD - The HTC Touch HD is an entertainment focused mobile handset that has transformed how people experience multimedia on the move. Integrating a large 3.8 inch wide-screen VGA display (WVGA), a standard 3.5mm audio jack and a 5 megapixel camera with autofocus, the HTC Touch HD is the perfect device for multimedia fans. The device also features HTC’s beautiful TouchFLO™ 3D user interface to provide quick and intuitive access to the people, messages and content that are most important.

  HTC Touch Pro 2 - The HTC Touch Pro2 leverages voice in a new way to create one of the most sophisticated communication experiences found on a mobile phone. HTC’s new Straight Talk technology delivers an integrated email, voice and speakerphone experience. Users can transition seamlessly from email to single or multi-party conference calls and turn any location into a conference room. Designed for business professionals, the HTC Touch Pro2 has a sleek feel with a high-resolution 3.6-inch widescreen WVGA display for an expanded viewing area and large finger-friendly QWERTY keyboard. Including a 1500mAh battery, expandable memory, a touch-sensitive zoom bar as well as gravity and proximity sensors, the HTC Touch Pro2 is optimised for touch as well as heavy email use.

  HTC Snap – The HTC Snap comes with HTC’s innovative Inner Circle feature that allows users to press a dedicated Inner Circle key to bring emails from a pre-selected group of people to the top of their inbox, enabling important messages to be acted upon immediately. The full QWERTY keyboard of the HTC Snap is ergonomically designed with extra-large domed keys and responsive tactile feedback to make typing emails and text messages fast, accurate and comfortable. With a slim, sleek profile designed to fit perfectly in the hand, the HTC Snap is less than a half-inch thin (12 mm), yet it can deliver up to eight and a half hours of talk time with the standard 1500mAh battery.

      
  -ends-

  About HTC
  HTC Corporation (HTC) is one of the fastest growing companies in the mobile phone industry. By putting people at the center of everything it does, HTC creates innovative smartphones that better serve the lives and needs of individuals. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visitwww.htc.com.